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As part of their one-dollar, seven-day trial offer, online marketing instructors Wealthy Affiliate University featured a live video tour of their Web site.
Through the magic of video marketing (one of many subjects that WAU covers), prospects from all over the world got to look over the shoulder of a WAU member as he logged directly into his portal and displayed the site's numerous features such as a modular home page, the various training areas, the personal blog spaces, and the exclusive member forums.
As he went through the site's marketing applications and research tools, the WAU member also explained the most basic concepts of the legitimate online marketing (which will prove to be a disappointment to those who are looking for easy work and a quick payoff). What is needed is:
- a "starving crowd" -- an audience segment with a pressing problem or question
- a product or service they can buy that will fulfill their needs, and
- a marketer who gets paid by the vendor for bringing them together.
Need an example of how that works? Here's one that's literally under your nose:
Despite the large turnout at the WAU Web site video tour, there was also a very large number of people who were unable to make its 9PM EST start time. Well, rather than write them off as potential customers, WAU came up with a way to feed that particular starving crowd: They've made a copy of the site tour available for viewing at any time!
Why does that matter? Because while it won't result in a direct commission, it increases the number of people who want to know more about WAU before they buy. That in turn increases the number of people who might be willing to pay for the trial offer...and if they're satisfied with the trial, THAT in turn increases their chances of "enrolling" at WAU as regular-paying "students."
Get it? Then congratulations -- you've just passed your first "test" in learning legitimate online marketing!
To view the Wealthy Affiliate University Web site tour, go to http://wealthyaffiliateprep.com/wealthy-affiliate-trial-offer-video-tour-webinar or click below. You can now watch it at any time -- but if you act before 12 noon EST on March 8, 2011, you'll be eligible for access to the entire site yourself, plus sign up for the one-dollar a seven-day "crash course" in basic online marketing!
Wealthy Affiliate Trial Offer Web Site Video Tour Price: Absolutely Free Time: Available For Viewing At Any time
Wealthy Affiliate University Trial Offer Price: One Dollar ($1.00US), for Seven (7) Days of WAU Site Access Signup Period: Ends at 12 Noon Eastern Standard Time March 8, 2011
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