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The worst that can happen to an article is that it gets rejected by your audience. Far from just upsetting a proud and unique writer which is just what often happens when our publishing software editing program rejects us but, if we get rejected by those we write for is way more painful and detrimental.
Some times getting a negative feedback on our wordy projects is our fault. Desperation to sell, and rushing to meet deadlines make some writers fall into the abusive form of bad writing.
Jargon is the image of misleading and dishonest propaganda. This key-words or key-phrases are what some companies and product owners use to set a universal form of identification for their brand name, although not many can understand its meaning or its they confusing hype.
Not only that, but today in the high world of marketing this key words and key phrases have earned a corrupted and cheap reputation. Because, during this hard times around the world and economic burden, people need to find truth and meaning, marketing jargon just do not have that power anymore, that is if it ever did!.
This is why when I take an order from a customer and I take a close look to the key-words and key-phrases they give me to work with, I make sure that my writing is not making the same mistakes which bring author's quality and name as word composers, down in the market.
If one thinks about it deeply, they will find that we need good quality eggs to make a good omelet, we need healthy animals to produce healthy human feed, we need good soil to grow wonderful plants.
So customers need a healthy, strong, smart and happy writer to produce a great piece. That artist most feel unburden and pressured by money time or low quality resources for him or her to use and produce his or her master piece.
Hybrid forms of writing are just not us, true writers bring words alive and make them sing, as opposed to have them run in the ditch like dirty water. We need be true to our author's moral behavior and raise our names above the dark shadows of jargon business marketing words.
Steer away from that my fellow writer! Because at the end of a meaningful and hard works day, lies the spectacle of a shinning field full with our favorite and most fragrant flowers, to celebrate the wonderful meaning of good writing.
Know that if you rush words and use meaningless sentences your readers will leave you to your demise, because that "true" connection from human to human will then... be lost.!
Clear and easy to understand prose is key! It's easy for us to get wrapped up in our industry, our personal hobbies, etc. and forget that not everyone out there has the same experience and perspective that way do. Forgetting this will confuse your audience or make them feel that you're pompous or arrogant. Either way, you're throwing away opportunities. My day job is in the tech sector, and I make a conscious effort to be aware of, and get rid of jargon in my own speech, and in the speech of my peers and employees.
Ohh yes and yes. I do understand that my writing is simple in places, but I am proud to say that I do not use Jargon, only everyday terms, as you and most we are all proud to steer away from excess and from possible connections... cheers, Thanks for reading me. :)
To tell you the truth, in my case I would need to go to school to learn what most of this exotic terms mean, and if I had to speak that way I might as well become a lawyer altogether....:) Thanks
I like how you pulled in your eggs! Every time we write we bring ourselves to the task, don't we? Jargon is a problem. It's funny sometimes too because jargon used in one specialty gets used for other meanings elsewhere. I keep bumping into this. Finding other meanings taken from my use of real words that get read into them some other kind of jargon a reader uses or focuses upon. Sometimes life includes rush. You're right that we need to steer away...
Thanks Cynthia. Yes I use a lot of my own daily life in my writing. I guess that is my jargon like talk.!:) Thanks let me know about your upcoming videos and ebook please.
Another relevant article Jesse. I like the analogy you used to make your point. We can all relate that quality in puts quality out!
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The more we tend to stray from what our audience wants and writing for "readers", the more we tend to lose out on any engagement.. Our readers are our feedback system when we write and help us determine what type of content is good, which type is converting, and content pieces are riddled with too much in the way of promotions or technical jargon.
You're right, Kyle. We can't expect to have prospects take action until we've earned the right to ask them for a conversion. We can't do that until we've demonstrated that we're honest and well meaning people. In other words, our number one priority should be building credibility, not building hype. What do you think?
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