This Article is About
computer software program
internet marketer
sign ups
free ebook
subscriber base
email marketing
autoresponder
exact words
autoresponders
marketing tool
time and date
email addresses
squeeze
Autoresponders - What Are They?
Join 1000's of Authors at StreetArticles Today!

Ever receive an email that reads: " Your email could not reach the intended recipient because...". This is the work of an autoresponder. An autoresponder is basically a computer software program that automatically responds to emails sent to it.

In the world of Internet Marketing, autoresponders are not only solely used to respond to emails automatically. In addition, they are used as an email marketing tool.

To explain it simply, here is how an Internet Marketer does email-marketing:

- Collects email addresses of subscribers from the Squeeze Page

- Uses autoresponder to send out valuable information to these subscribers at pre-determined intervals

- These follow-up emails not only provides relevant information, they will also try to sell the intended products to these subscribers

For a start, when someone signs up in the Squeeze Page, the autoresponder starts to deliver it's first email. This email is usually the one that asks you to confirm your subscription by clicking an URL link in that email. Upon your confirmation, the autoresponder again sends you a second email.

This second email can contain an URL link for you to download a free ebook, report or whitepaper, etc. as promised in the squeeze page. It can also be the first email of a mini-course for example a mini-course on email marketing.

Let me bring you behind the scene. Even before any email is delivered from the autoresponder to you, the Internet Marketer had already set up email messages intended for the subscribers. This includes the exact words as well as pictures if needed. The time and date of each email to be delivered is already all configured in the autoresponder.

Assuming the squeeze page attracted one thousand sign-ups. How long would it take to send emails manually to each and every subscriber? That is why there is a need for autoresponders. Set it up once and it will do its job no matter how big is your subscriber base or how bad the weather is.

Please note that a autoresponder is just a tool used for email marketing. At the end of the day, actual sales is still dependent on the Internet Marketer's email marketing skills i.e. the content of the emails to your subscribers. The content of the emails should be relevant, provides high value and also place the Internet Marketer as an expert in whatever niche he/she is in. These emails should not just sell the products or services, they should also build trust and develop a good relationship with the Internet Marketer.

As with most software, there are free and paid ones. Autoresponders are no exception. Needless to say, paid ones provide more features and higher reliability.

Paid or free autoresponders? My advice is to go for the paid ones as I would not want to risk losing my subscriber base. However, the choice is yours.


Street Talk

No comments present
You May Also Like
How to Budget Money
Managing your money in the form of a budget is a necessary evil. Without knowing how much money you are making and where you are spending it is a recipe for disaster. And when it comes to your finances that disaster is bad credit and ultimately bankruptcy. In deciding how…
By: Scott Oberholser in  Finance  >  Personal Finance   Aug 22, 2011  
0
  Likes: 0

Learning to Play By All the Google Rules
While you are doing your research for the best keywords to drive traffic to your web site, there is another factor you have to keep in mind: the rules that Google sets forth for searches and results. Using Google keyword analysis can help you be sure that you are meeting…
  Likes: 0

Online Beat Makers - What Are they And Why Do I Need One
When you are first starting out in your beat making efforts there is one vital element that you will need to invest in. You will need to find an online beat maker that will allow you to do all of your beat making tasks easily. Of course when you are…
By: Justin Wixom in  Computers and Technology  >  Software   Mar 07, 2012  
0
  Likes: 0

How to Make An Affiliate Site
An Overview As a budding internet marketer, one of the first things that you need to get to grips with is how to build a site, and gear it towards your niche market. Here I'm going to go into a brief overview of the things that you will need to…
By: ApinaPress in  Internet and Businesses Online  >  Affiliate Revenue   Dec 13, 2011  
25
  Likes: 23

How To Create Backlinks To Your Website - Where Can We Find Them?
Getting your website up and going is quite a task in itself. Now we have to concentrate on getting it ranked and making your mark in the SERPs (search engine results page). Back-links are one of the most important factors when it comes to getting ranked, you see whenever a…
By: Hayden in  Internet and Businesses Online  >  Affiliate Revenue   Sep 16, 2013  
3
  Likes: 4

Where to advertise your Online Business for free
Building an online business can be a tough task and doing all the marketing can be very time consuming with no guarentee of results. I'm going to show you where you can advertise your online business for free. There are numerous ways you can market a business on the internet…
By: angie smith in  Internet and Businesses Online  >  Traffic Building   Dec 19, 2012  
1
  Likes: 9

How To Become A Full Time Internet Marketer
Becoming a full time internet marketer is no easy task, and it is not for the weak minded. This business has thousands of new people stepping onto the playing field every day while thousands of others call it quits at the same time. Many people start out with affilite marketing…
By: J.Roth in  Internet and Businesses Online  >  Internet Marketing   Oct 02, 2011  
1
  Likes: 1

Topics to Write Articles
Just when I started writing about a year back on the internet for monetary purposes, i was unaware as to how much hard work I had to put in finding good topics to write about. Topics to write articles are enormous in number. You can almost fill a database with…
By: Anindo in  Internet and Businesses Online  >  Internet Marketing   Jul 24, 2012  
9
  Likes: 2

Work At Home Website
So you want to work at home, but you don't have a website or a clue on where to get started? This may be just what you are looking for. Back in the early days of the internet, it was very hard for the average person with limited computer expertise…
1
  Likes: 2

Why An Internet Marketer Should Learn CSS
Knowledge is power. This is a well known fact. However, there are many technical things in life that we have no idea how to do, from fixing the washing machine, to knowing how an electric circuit board works. We don't need to know how they work, other people out there,…
By: ApinaPress in  Internet and Businesses Online  >  Web Development   Feb 21, 2012  
0
  Likes: 1

Why Selling Ebooks?
When people find out I essentially don’t have a job and make my money online their first question is often what is the fastest and easiest way to start make money online? I always tell them the same thing, selling Ebooks. So why selling Ebooks? First of all I will…
By: Hi Im Steven in  Internet and Businesses Online  >  E Books   Jul 10, 2013  
3
  Likes: 1

Earning Money from Blogs- Are You a Blogger or an Internet Marketer?
Before even thinking on earning money from blogs, you should answer to this question: Are you a blogger or an Internet marketer? Maybe you have a blog and you are looking for information on earning money from blogs, or you just wondering why is your blog not lucrative, or you…
By: Miguel1 in  Internet and Businesses Online  >  Internet Marketing   Aug 31, 2011  
6
  Likes: 3

So You Want To Be An Internet Marketer
Since the early 1990's people have been surfing the all powerful "Information Highway" we call the Internet. We found we could communicate quickly, build a web presence, transfer files back and forth, and even make money. Now it's the start of 2013 and making money online has gone through so…
By: TJ Moore1 in  Internet and Businesses Online  >  Internet Marketing   Jan 22, 2013  
1
  Likes: 1

Empower Network Version 2 Review - Did They Change for the Better?
With Empower Network Version 2 releasing sometime soon in September of 2013, many people are hoping they have finally changed for the better. Unfortunately, I hate to be the one to break it to you, but Empower Network is still living up to its scam-like ways. The reason I say…
By: J. Stretch in  Internet and Businesses Online  >  Internet Marketing   Sep 02, 2013  
9
  Likes: 3

Moving Forward As
I was born and artist. I can’t wash that fact away or even pray that into nonexistence. Writing is my way of getting out my perception on things, artistically. It also helps me to vent in a healthy way. For years, my grandmother would tell me that I was going…
By: blaqkharma in  Self Improvement  >  Success   Sep 13, 2012  
2
  Likes: 1

Article Views: 1161    Report this Article