Discover How To Make Money Online With Advertising And How Effective Some Ads Are
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Discover How to Make Money Online With Advertising And How Effective Some Ads Are

This article will help you with the basics and how you to can make money online by advertising and marketing your website with ads. There are lots of ways to advertise online and market your site, you just need the know how. I hope this helps those that are struggling to find ways to advertise or market their website.

Here are some of the types of ads that have been used or are being used for advertising:

Sidebar Ads

These are kinda like a banner ad but they are in vertical form not horizontal. You can have a vertical sidebar ad that can be 600 pixels high or even more and usually they are about 120 pixels wide. Here are 2 reasons that they work better than banner ads. First, it is larger than a banner ad and you can't scroll it off the screen. Secondly, they have a high branding power and a high click through rate. Sidebar ads usually have a 1 percent click through rate which is actually 10 clicks for 1,000 impressions, which is about 2 or 3 times higher than a banner ad. Paying for a targeted side bar ad is better than a plain old banner ad unless it is targeted.

Pop Ups or Pop Unders

These are usually annoying to many people because they pop up at the most inconvenient time, but they are more effective than the banner ads are. A pop up ad might get around 30 clicks on average for 1,000 impressions, where banner ads only get 2 - 5 clicks. Advertisers are more willing to pay for a pop up or pop under for that reason. A pop up ad pays 4-10 times more than a banner ad typically and that is why you are seeing so many pop ups or pop unders now a days.

Banner Ads

Banner ads were the most popular type of ads that were available at the beginning of advertising and marketing. Yahoo was charging $30, $50 or $100 for every thousand expressions just to run your banners on there back in 1998. This helped in providing fuel for websites. The idea there was that the site would have a start and then increase their visitors from these ads. Later on advertisers realized that these ads weren't being as effective as it was to place an ad in a magazine which would cost you around $30. to do. Therefore, banner ad rates decreased and other types of ads started to arrive on the net.

So if you are looking for more ways to make money online then just using these types of ads, then you may want to read more about advertising and marketing on the blog. There are so many different ways to market or advertise your website than any one article can explain. I hope that this article has helped in understanding a bit more about Ads for websites and how they can be effective for you and your site.


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