The Value of Virgin

The past 40 years have been witness to the immense growth of a small company that grew into a mega $4.8 billion enterprise. The self-made British billionaire, Richard Branson, established the Virgin Group from a clear vision, to become a market leader. Today, he’s taken the company to the moon. Literally. The entrepreneur has now focused his attention on commercial spaceflight through his airline, Virgin Galactic, which will launch later this year.

We took a moment to reflect on the achievements of this titan corporation and how Richard Branson led this ship to port. Here are some secrets:

Richard Branson On Success

1. Enjoy What You Do

When Richard Branson started off his business in 1970, he wasn’t focused on building a huge empire. He simply set out to enjoy what he did, that would also pay the bills. Working on something that you love becomes the motivation in itself; it is the driving force that inspires you to create something of value. For Branson, the idea was to build a business that he’d be proud of, and bring on board people who would be ultimately focus on making a huge impact for others. That’s what can be achieved if you have a relentless passion for what you do.

2. Create Something Different

In the competitive market, it is difficult for businesses to stand out. Getting lost in anonymity is a common threat many face. In order to make a mark, and be noticed, it is imperative that companies break away from the traditional boundaries, and bring something innovative to the playing field. Companies like Amazon, EBay and Google brought on ideas that had never been done before. That’s the major success behind Virgin as well.

3. Be a Leader Who Inspires

Good leaders manage, while great leaders inspire. It is important to understand that some of the best ideas don’t always come from a single great mind. It can be derived and inspired from the collaborated efforts of a motivated team. Be a leader that encourages the team, drive them to think out of the box and support their growth in a genuine manner.

4. Be Visible – Connect

Some of the most successful leaders are those who get out and make their presence known. Branson is one of the very few leaders who is 100% active in every aspect and decision of Virgin Group. The idea is to meet with people, connect with them, and ask them about their opinions and concerns. That gives you a better idea of where you have to focus your efforts for survival.

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