Resume writing doesn’t need to be complicated. But most of the time, you find yourself failing to get an interview request due to a poor copy. “What could have possibly gone wrong?” you ask yourself. Here are some possibilities:

You have oversold yourself - You may have put too much emphasis on giving a description of things you can do well without data or real-life experience to support them. Recruiters usually look for facts. When you specify in your resume that you have a good “sales pitch,” the reviewer will not make it matter unless you provided some data, like perhaps “improved sales by a 25 percent.”

You have focused on less relevant information - Focusing on including too many pieces of information in your resume to make it “bulk” will only depict its purpose. Depending on the specs of the job you are applying for, you need to aim for relevancy in terms of data you are to include in your copy.

You have included wrong data - Never lie in your resume. Including wrong data in your copy is an automatic red flag for your application or even employment. Make sure that everything you’ll write is authentic. Always bear in mind that employers have several means of detecting which ones are true and which ones are made-ups.

You failed to connect your job experience to the post - Your professional experience should be related to the advertised post on one way or another. If you fail to relate how you can use the skills you gained from your previous job, it might cause you the job interview.

You failed to proofread your work - Check your resume for errors in spelling, grammar, and facts before you send it to your prospective employer. They can usually be avoided given enough time for editing. So make sure to do the necessary checks so that your copy will not be dubbed as unprofessional.

You used traditional format - Refrain from using the “old-school” resume format. Including sections like objectives is too traditional and has been already used so many times by applicants. If you want your application to stand out above the competition, use unique but effective formats.

If you are not sure how to format your copy, hire the services of professional writers for effective resume writing approach. They know what to do and can give you some useful advice on how to be successful in your job application.