Where is YOUR focus? Ecommerce? Retail? Internet Marketing? Networking? So many challenges in the world of business for the aspiring entrepreneur. ONline vs OFFline? In my early life we didn't have the option of the Internet home based business as it is today. Internet Marketing has taken center stage.

Think about the forces that combine to make Internet Marketing extraordinary. The home based business league is off and running with tremendous success stories. Young, energetic movers and shakers are on the rise. College drop outs with garage floor start-ups are giving up Harvard University degrees for the huge skyscrapers across the American landscape with thousands of employees.

Within a short history of beginnings we've seen billion dollar companies rise. Facebook is a prime example of what can happen when an idea explodes into a world wide business connection. Same goes for Apple through the brilliance of Steve jobs or Microsoft and Bill Gates.

However, let's mention that most change, most discoveries are quietly integrated one piece at a time. Hundreds or thousands of entrepreneurs are "doing their own thing" with little fanfare. It's the small business owner across America that has made the biggest economic difference whether online or an offline retailer or manufacturer.

A home based business can be a ONE person enterprise yet still appear huge in the eyes of the customer. How can this happen? Automation seems to be the key ingredient. Affiliate marketing, autoresponders, the Internet and computers play a tremendous part in the ONline business enterprise.

Ecommerce has not been a one-way track to success. Failures are everywhere with fortunes lost. Business success requires know how, time, energy and usually an investment of money. Unfortunately, the so called Guru is not always truthful or giving away his expertise. Secrets abound in the Internet Marketing arena just like the hidden Coca-Coca formula that's been locked away forever.

Often misunderstood is the guy/gal with the mansion on the hilltop, the Bentley convertible, country club membership with fine dining and a beautiful companion. What you don't know is "how" they got there so be careful whom you want to emulate. Some are "there" because of hard work and business success like it should be. Inheriting a bundle like Paris Hilton or Mitt's kids ain't so bad either.

Unfortunately, some folks are there and shouldn't be, in our opinion. Our world is riddled with dishonest dealings, lack of business honesty and little use for integrity. Buyer beware seems to be the "norm" rather than the exception when sellers tout their "button" pushing systems promoting easy way to make millions.

Many of us have lived different lives focused on helping others succeed in life mainly because of our personal Mentors and roll models. It's part of our psychic, how we think, live and believe.

Everyone needs financial security for the future. We like to call that our PLAN B for those just passing through. Internet marketing and Networking are the best 2 we have seen for a home based business.