Your Shopping Cart Software Should Have…
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The experience your ecommerce website offers your customers is very important. You may be offering the best products and prices, but if your shopping cart is difficult to navigate, there is a risk that the clients will move on to another site. Adding the right shopping cart system on your site will not only improve the customer’s experience but it will also be a factor in helping you get repeat business.

The only challenge you face is recognizing and selecting the best shopping cart program. Following are some key attributes that you need to look for in the best shopping cart for your site:

Technicality

Adding your own preferred modules and making customizations to the shopping cart software is important. You can’t have the same generic software as every other online store. With the right technical abilities, the shopping cart can be modified as your business grows.

Features

The variety of shopping cart softwares available, gives business owners the choice between various features each of the softwares have. The following features will be common in all great shopping cart softwares:

• Reports for keywords searched, purchases made and not made by customers.

• Custom design templates that can help owners integrate the cart into their site seamlessly.

• Easy incorporation of the cart with other external services being used on the website.

• Currency conversion feature, this is very useful for international ecommerce sites.

• Automatic features that improve the customer’s experience on the site, like coupon generation, notifications of purchases etc.

User Friendly

The design and customization should be an afterthought for you when selecting a shopping cart for your business. Importance should be placed on user friendliness, for both the owners and the customers. With an intuitive interface, you will not have to waste time scrambling with your shopping cart, and your customers will appreciate the simple interface of the cart as well.

The experience your ecommerce website offers your customers is very important. You may be offering the best products and prices, but if your shopping cart is difficult to navigate, there is a risk that the clients will move on to another site. Adding the right shopping cart system on your site will not only improve the customer’s experience but it will also be a factor in helping you get repeat business.

The only challenge you face is recognizing and selecting the best shopping cart program. Following are some key attributes that you need to look for in the best shopping cart for your site:

Technicality

Adding your own preferred modules and making customizations to the shopping cart software is important. You can’t have the same generic software as every other online store. With the right technical abilities, the shopping cart can be modified as your business grows.

Features

The variety of shopping cart softwares available, gives business owners the choice between various features each of the softwares have. The following features will be common in all great shopping cart softwares:

• Reports for keywords searched, purchases made and not made by customers.

• Custom design templates that can help owners integrate the cart into their site seamlessly.

• Easy incorporation of the cart with other external services being used on the website.

• Currency conversion feature, this is very useful for international ecommerce sites.

• Automatic features that improve the customer’s experience on the site, like coupon generation, notifications of purchases etc.

User Friendly

The design and customization should be an afterthought for you when selecting a shopping cart for your business. Importance should be placed on user friendliness, for both the owners and the customers. With an intuitive interface, you will not have to waste time scrambling with your shopping cart, and your customers will appreciate the simple interface of the cart as well.

SEO Friendly

SEO (search engine optimization) serves a huge purpose for today’s online businesses. It is responsible for increasing your sales by attracting more traffic to your web store. So, choosing a SEO friendly shopping cart is absolutely essential to keep or improve you site’s SEO capabilities.

Sunshop Shopping Cart is software that fulfills all of the criteria mentioned above, plus many other invaluable features. With Sunshop Shopping Cart, you are incorporating a cart that will help you grow your business and evolve as your business does.

Company Introduction

Established in the year 2000, Turnkey Web Tools, Inc. delivers high quality, easily accessible, cost-effective ecommerce software solutions to small to medium-sized businesses. Headquartered in Temecula, California, just north of San Diego, their goal is to provide their customers innovation, commitment, and the highest quality ecommerce solutions available in the market.


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