Were you ever researching a product, looking for a download of the application or even looking for some sort of a review based around the product and somehow you landed on a sign-up form and had to hand over your email address plus name before you could continue on towards the download or review?

Well you have been witness to one of the strongest forms of internet marketing there is around the web, email marketing. After all they got you to sign up now didn't they?

What Is Email Marketing?

Email marketing is what I like to call a sub-category of affiliate marketing, or any form of online business for that matter.

After you handed over your precious email and continued on to the download, you start to notice whether it be days or weeks later, you start to receive emails from the person.

They could be starting as simple tips and tricks or helpers here and there, but one day you will get an email that could be about anything really all depends on how well the marketer has structured their email campaign, and somewhere within that email there will be a link, to their own product or someone else's and if you decide to act upon that (some of it is actually genuine and money-saving stuff) then you have just been "email-marketed"

If your just new to affiliate or internet marketing or even running a online business for that matter, you will start to notice that these little everyday things that people are doing you are just starting to notice, why? because your learning about it

Before I really learned about affiliate marketing and was just another customer, I didn't even realize the sheer amount of times I had landed on a affiliate page and made a purchase when looking for a review, or buying things out of email links and saving money, or finding a great deal.

You start to get more of a grasp and believe in these things more when you actually think back, have you fallen upon a affiliate page at some point in time of your internet use? Have you bought something from a subscribed email list you are a part of? The email or affiliate marketing training you will receive is all good and great, but when you believe in things and realize they hey they do work, and it has actually happened to me withou

What Are The Advantages Of Email Marketing

With normal types of marketing, you are relying on search engines and other paid sources of traffic to bring you your revenue, with email marketing you already your target audience and your list. Your job now is to just market you product as strongly as you can.

Can you imagine having a list of 10 thousand customers all with registered interest in what you have to talk about, or what you have to sell? You send out one email and you have just reached a audience of 10 thousand potential buyers.

3 Top Email Marketing Tips You Must Practice

1. List Building - Building a list is the bread and butter of email marketing, without a list you don't have anyone to email! You want to do this by creating a squeeze page on your website, meaning you create a blank page with a sign-up form BEFORE your customers get to the information they are looking for. Enticing them to fill out your email sign-up form so they can continue on to their information that you promised them.
2. Split Testing - Split Testing and trying new things with your email marketing campaign is the MOST crucial part to maximizing your profits or income. After you build your list you're not finished, email marketing is never ended as there are always ways to improve and to grow.
3. Follow Up And Support - Once you make a sale that isn't the end of it, I see alot of marketers fall into the trap of just spamming out weekly sales emails and hoping their readers click through to buy. If you are going to want to build a online business with passive income and happy customers, you are going to need to follow up and support. This means answering email questions, sending out follow up emails to your purchasers and making sure they are satisfied and if there is anything you can assist them with.

Just before I finish off, I'm going to just lightly touch on Follow up once more.

Follow up is by far one of the most effective and profitable ways of email marketing, sure you can send out your sales letter once a week but by following up with customers you are going to be showing them that;

1. Your in this for the long-haul
2. You support your customers and help, build goodwill.
3. Builds Trust, they will be more inclined to purchase from you in the future.

Try taking part in some of the great email marketing courses available, as this is one aspect of your marketing you are not going to want to scan over. Email marketing should be your one of your main priorities and campaign with your website/product.

Let me know how you go and don't hesitate to ask a few questions, I would love to help.