This Article is About
premature ageing
internet marketer
advertising ads
banner ad
curiosity
grabs
thousands of dollars
subject line
belts
How To Write The Best Adverstising Ads
Join 1000's of Authors at StreetArticles Today!

Successful email ads can literally earn thousands of dollars within 24 hours.  I'm sure we would all like a few of those campaigns under our belts! 

How do I write the best advertising ads?

This is a question any internet marketer wants to figure out - fast!  Considering that an email ad - sent out as a solo ad - will cost $$ , we want to be sure that any advertising will convert to sales.

The second big question is:  Once I have written my ad, where should I place it to get the most sales?

OK, so for the first question:  ALL ads have three basic components:

1.  The Headline.  This will be the thing that grabs the readers attention and makes them want to read more.

2.  The Body.  Essentially, you need to convince the reader why they might need your product or service.

3.  Call to Action.  Hopefully, this is where you convert your reader to a customer - you tell them what they have to do next.

So lets do this in order:

Firstly, writing a killer heading!

Your header has to:

  • spike curiosity and/or
  • emotionally connect and/or
  • infer that you have a solution/secret which will make people's lives better/easier

We have all seen the headings like "stop signs of premature ageing" - this type of header hits all three marks - it makes people wonder HOW can stop this?  It is emotive - a person's looks are usually very important to them and even the most hardened person often wants to look better.  By using the word 'stop' it also suggests that there is a solution in store.

Headings which only tick one of the boxes - for example "What is your greatest asset?" may spike curiosity, but as the subject line of an email ad, they are a little dangerous.  People weed out their emails based on the subject line - so this type of email ad heading may not emotionally connect with many people straight off the bat and such a heading doesnt really infer a solution or secret.  These headings can still work well in the right placement  (say as part of a banner ad) and with the right Body and Call to Action, but I would tend to steer clear of them if you are relying on the heading to get your email ad opened!

Second, writing the body of your ad

The body of your ad should not be too long.  It should clearly demonstrate to the reader how your product or service will help them.  Make sure you dont use any phases that get caught up in spam filters (check your email ad yourself before you submit it as a paid solo ad).  You should tone the email as if you are talking to a friend, and dont be afraid to get a bit excited about this great product or service.  After all, you really should be selling something you believe in, stand behind, and get excited about, so share those feelings in your ad body.  I believe it is vital to always be honest and credible in your advertising.

Third, your call to action

Surprisingly, this is an area that is often not done all that well.  Many people end their ad with a simple "For more information, Click Here".  I think that you should be more specific about what you will be providing.  Devote a paragraph to it.  At a minimum, perhaps something like "to learn more how you can save on your mechanics bills and to receive your free subscription to our monthly ezine, Auto Tech World, go to our website". It is always good to give some kind of free bonus if you can.

Now onto the second question:

Where should I place my ad to get the most sales?

Where you place your ad for maximum effectiveness will depend on your budget, your product, your market, and the type of campaign you are running.

You can place your ad on your own landing page, and then direct traffic to that page.  This wont cost you anything, but the number of people who see that ad will be limited to the number of people who land on your website. 

You can go to one of the ezine directory sites if you are interested in ezine advertising or email list advertising.  Often these sites will provide you with discount advertising rates with hundreds of ezines if you become a member.  In addiiton they are a one-stop-shop for you to compare the subscription numbers, topics, and types of eziznes and email lists available.  This can save you quite a bit of time and it means that your ad can get out to a targetted audience of 50,000 - 300,000 odd subscribers.

You can also 'joint venture' with some people who have large lists.  You provide the ad and product and they provide the list and you share profits.

 

 

 


Street Talk

No comments present
You May Also Like
Skin Care And Anti-ageing Tips
The anti-aging process to our skin begins in our early thirties. Until then we take our youthful looks for granted. After this period we need to start to look after our skin in order to stay younger looking for longer. Establish simple daily routines to prevent premature ageing to your…
By: dawn Toner in  Health and Fitness  >  Anti Aging   Oct 20, 2011  
0
  Likes: 1

Getting Rid Of Pigmentation
Acne scarring as well as skin pigmentation is such a big issue to many people. At times, when the pigment becomes completely noticeable, people feel uncomfortable with them and hence seek ways to get rid of them. In order to get rid of the pigmentation, reliance on one product might…
By: Geoffrey Moni in  Health and Fitness  >  Acne   Feb 14, 2013  
2
  Likes: 7

How to Make An Affiliate Site
An Overview As a budding internet marketer, one of the first things that you need to get to grips with is how to build a site, and gear it towards your niche market. Here I'm going to go into a brief overview of the things that you will need to…
By: ApinaPress in  Internet and Businesses Online  >  Affiliate Revenue   Dec 13, 2011  
25
  Likes: 23

How To Create Backlinks To Your Website - Where Can We Find Them?
Getting your website up and going is quite a task in itself. Now we have to concentrate on getting it ranked and making your mark in the SERPs (search engine results page). Back-links are one of the most important factors when it comes to getting ranked, you see whenever a…
By: Hayden in  Internet and Businesses Online  >  Affiliate Revenue   Sep 16, 2013  
3
  Likes: 4

Where to advertise your Online Business for free
Building an online business can be a tough task and doing all the marketing can be very time consuming with no guarentee of results. I'm going to show you where you can advertise your online business for free. There are numerous ways you can market a business on the internet…
By: angie smith in  Internet and Businesses Online  >  Traffic Building   Dec 19, 2012  
1
  Likes: 9

How To Become A Full Time Internet Marketer
Becoming a full time internet marketer is no easy task, and it is not for the weak minded. This business has thousands of new people stepping onto the playing field every day while thousands of others call it quits at the same time. Many people start out with affilite marketing…
By: J.Roth in  Internet and Businesses Online  >  Internet Marketing   Oct 02, 2011  
1
  Likes: 1

Topics to Write Articles
Just when I started writing about a year back on the internet for monetary purposes, i was unaware as to how much hard work I had to put in finding good topics to write about. Topics to write articles are enormous in number. You can almost fill a database with…
By: Anindo in  Internet and Businesses Online  >  Internet Marketing   Jul 24, 2012  
9
  Likes: 2

Work At Home Website
So you want to work at home, but you don't have a website or a clue on where to get started? This may be just what you are looking for. Back in the early days of the internet, it was very hard for the average person with limited computer expertise…
1
  Likes: 2

Why An Internet Marketer Should Learn CSS
Knowledge is power. This is a well known fact. However, there are many technical things in life that we have no idea how to do, from fixing the washing machine, to knowing how an electric circuit board works. We don't need to know how they work, other people out there,…
By: ApinaPress in  Internet and Businesses Online  >  Web Development   Feb 21, 2012  
0
  Likes: 1

Why Selling Ebooks?
When people find out I essentially don’t have a job and make my money online their first question is often what is the fastest and easiest way to start make money online? I always tell them the same thing, selling Ebooks. So why selling Ebooks? First of all I will…
By: Hi Im Steven in  Internet and Businesses Online  >  E Books   Jul 10, 2013  
3
  Likes: 1

Earning Money from Blogs- Are You a Blogger or an Internet Marketer?
Before even thinking on earning money from blogs, you should answer to this question: Are you a blogger or an Internet marketer? Maybe you have a blog and you are looking for information on earning money from blogs, or you just wondering why is your blog not lucrative, or you…
By: Miguel1 in  Internet and Businesses Online  >  Internet Marketing   Aug 31, 2011  
6
  Likes: 3

So You Want To Be An Internet Marketer
Since the early 1990's people have been surfing the all powerful "Information Highway" we call the Internet. We found we could communicate quickly, build a web presence, transfer files back and forth, and even make money. Now it's the start of 2013 and making money online has gone through so…
By: TJ Moore1 in  Internet and Businesses Online  >  Internet Marketing   Jan 22, 2013  
1
  Likes: 1

Empower Network Version 2 Review - Did They Change for the Better?
With Empower Network Version 2 releasing sometime soon in September of 2013, many people are hoping they have finally changed for the better. Unfortunately, I hate to be the one to break it to you, but Empower Network is still living up to its scam-like ways. The reason I say…
By: J. Stretch in  Internet and Businesses Online  >  Internet Marketing   Sep 02, 2013  
9
  Likes: 3

Moving Forward As
I was born and artist. I can’t wash that fact away or even pray that into nonexistence. Writing is my way of getting out my perception on things, artistically. It also helps me to vent in a healthy way. For years, my grandmother would tell me that I was going…
By: blaqkharma in  Self Improvement  >  Success   Sep 13, 2012  
2
  Likes: 1

Can You Handle The Pressure Of Being A Super Affiliate Or Internet Marketer?
Many people desire to be an online marketer and make some GOOOD money from the comfort of their home or anywhere for that matter. I always find it interesting how we as people will run our mouths about the things we want but we never take the time to research…
  Likes: 2

Article Views: 1131    Report this Article