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Network marketing lead capture pages are something every person who is trying to build their business online should be utilizing. There are many reasons why you should be taking advantage of them, and in this short article I will tell you two of the top reasons why YOU should look into lead capture pages for your network marketing business right now. I will also address some of the more common fears people have about setting up and using lead capture pages.
First off, how do lead capture pages work?
It's very simple. Lead capture pages are designed to collect a website visitors information; IE - name, e mail, and possibly phone number in exchange for a piece of information, otherwise known as opt in bait. It is a very common practice and is a very effective way to get someone to share their contact information with you.
So without further ado, lets list my top two reasons you should use capture pages:
- Line of Communication - If you are not using opt in pages on any websites, you are missing out on a chance to connect with potential prospects over and over. Websites that don't have lead captures only have one chance to grab the persons attention. Once that person leaves your website, they are most likely gone for good, and on to another persons website. At the other persons website, they will most likely have the chance to opt in to their capture page in return for a free gift, like an e book, or training webinar. At that point, that person is on their mailing list or sales funnel, and will receive future emails from the webmaster.
- Personal Branding - In network marketing, people join people. There are a lot of companies that offer great products, and great comp plans, so you have to be the deciding factor in the equation, that ultimately sways someone to join you as opposed to another opportunity. Network marketing lead capture pages can help "sway" people your direction by helping to brand you as a leader, by enhancing your value to others. By having the opportunity to connect with others repeatedly will help to build your brand, and establish a relationship with your list.
There you have it. These two reasons explain why it is so critical to utilize pages that capture information. There are many other reasons as well, but I wanted to touch on some of the most important ones in my opinion.
Common fears you might have...
I know you are probably thinking, how am I going to learn how to build lead capture pages that convert? Or, I don't have the technical skills to put a lead capture page together. These are common fears that most people starting out will face, however, technology has become so advanced, and making websites and network marketing lead capture pages has never been easier. Anyone can do it.
In closing
Network marketing capture pages are being utilized by the top marketers out there, and for good reason. If you want to get in on the action the time is now to act. If you don't, others will. Each and every day you are not taking advantage of the wonders of technology you are losing out on potential prospects.
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