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MLM prospecting systems can solve a lot of problems for the average person in network marketing on the internet. One of the biggest things that it solves is the main reason you may be having in recruiting and you don't even realize it. The majority of people in network marketing on the internet really don't understand how to relate to their prospects. They don't know what it is they are supposed to say to their prospects and think the only way to recruit new business builders is to be a sleazy salesman.
The fact is that couldn't be further from the truth and using mlm prospecting systems makes recruiting for your business even easier. When you are talking with a prospect or communicating with them in any way you need to understand your prospect is watching what you are doing. One of the first things they are going to consider is can I do what they are doing? If you are "selling" all the time your prospect thinks they need to be selling all the time. Most people don't want to sell and in fact have no idea how they to. It's important if you want to be successful using mlm prospecting systems that you have a process that is easy to duplicate and selling over the phone is not something that's easily duplicated.
There is an easy way to get around this that can help with your recruiting overall. Having a presentation of some sort that is pre-recorded such as a webinar or maybe a recorded conference call is an easy way to do this. It makes it easy for your prospects to be introduced to your business and they also see that to be successful in your opportunity all they need to do is the same thing. This is a powerful piece of duplication in network marketing on the internet and with the advances in technology it's not that complicated to do anymore. In fact there are many ways you can set these up one time and use them over and over so you are leveraging your time even more.
What's great about most all mlm prospecting systems is there is a portion of the system set up for you to plug information in about your primary business. Once thing you need to keep in mind if you want your presentation to be successful is it's not really appealing to your prospect if you use a generic company presentation. We will get into more detail on some tips for your presentation later though.
It's easier for a prospect to see how they can be successful in your opportunity if they see that all they need to do is plug into these mlm prospecting systems and use the same presentation. The focus of many mlm prospecting systems is teaching lead and traffic generation so they can focus on learning how to drive the right prospects to their website and then the presentation will do the work for them just as it did for you.
The next way that using mlm prospecting systems can help you in your recruiting process is it allows you to focus on the right things about your opportunity. While there are many theories out there on why so many people fail at network marketing on the internet there is one that you will see consistently. Because most people who get started in this profession do not have a sales background they simply focus on the wrong thing. They are trying to "sell" prospects on something they aren't even looking for in the first place.
You don't need to be a sleazy salesperson to realize to be successful in any profession that helps others you need to know what your prospects are looking for. Most people try to sell their prospects on their opportunity. They talk to them about their great prospects, the company background and even the compensation plan. That seems like it might be a great idea when in fact that is exactly what you don't want to do.
You have to understand that the #1 problem most mlm prospects are looking to solve is really easy... they want to make more money. If you want to be successful all you need to is show them how your opportunity will provide them with that. That means you are not selling your amazing product that will make you look and feel 40 years younger, your amazing new weight loss plan, your great technology or a discount phone plan. None of those things show them how they can generate extra money. They have a problem and your job, if you want to be successful is to provide them with a solution to that problem.
You can use mlm prospecting systems to show them the thing they most need to know which is they can do this too. They can do this, be successful at it and it's not that hard. That's what you need to get across. If they are looking for ways to make extra money and you show them a bunch of products all you have done is given them another problem. How do they sell these products? You want to offer them a solution. If you take one of the mlm prospecting systems and combine it with a presentation that easy to duplicate as I described before you will sign up many more mlm prospects.
As you can see it's really easy to streamline your recruiting process and the training of your new business builders if you are using mlm prospecting systems.
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