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Seniors and Internet Marketing is a growing phenomenon in today’s economy. More and more seniors are finding that there is too much month left at the end of the money, therefore more and more seniors are looking for ways to supplement their incomes. Many are turning to the Internet in hopes of accomplishing this goal. Perhaps you have some friends who decided that this is the route to take and they have found that the frustration level was extremely high and they decided that Internet Marketing was not for them.
That was the place that I found myself in a few short months ago. I would like to tackle this problem with you and give you some simple tips to guide you through this first process of starting your own successful business. I soon came to realize that if I was going to become successful in a field that I didn't know anything at all, or very little about, I was going to need a bit of training. It is a wise person who prepares himself in advance before setting out on a new venture.
There are many places on the internet where you can get useful information on any subject under the sun. Some are reliable sources of information but sadly a lot of them produced by charlatans who are scouring the internet for novices and they have these glitzy websites promising you huge fortunes if you only buy their products. Easy as pie plug-ins that will make you a fortune. Some of these places even promise to do all the work for you. Believe me, I have seen them all, even fell for a few myself.
Nothing that is worthwhile in this world of ours ever comes to you without a cost of some kind. That is not to say that these opportunities are not worthwhile. Some of them are very life enriching. What I am saying is to check out these opportunities very carefully. The first thing that you should know is not to chase every product that comes on the Market. The Internet is full of Shiny Things. The first thing you must learn is how to focus. You need to make $1.00 before you make $1,000.00. So you must set achievable goals.
The next item of importance is repetition. When you find something that works for you...repeat it. If it doesn't work why doesn't it? Just remember that failure is not always bad. Failure is often the key to success. There is an adage that goes something like this, "If at first you don't succeed Try, Try Again". Remember success breeds success.
Another item you to be concerned with is choosing your niches wisely. I can hear you now saying what on earth is a niche. A niche market is the subset of the market on which a specific product is focusing; e.g. "Seniors and Internet Marketing." Don't follow the crowd and go chasing after what everyone else is going after. There are millions of niches out there. Seniors and Internet Marketing is only one of them.
Think outside of the box, get ahead of the market and stay there. It is more difficult to sell someone something if a million people out there are trying to sell the same thing to the same people. You will probably sell something but with a little effort and some healthy imagination you could place yourself out in front of the crowd and get the lion's share of the business.
Research your niche and get to understand who your customers are and where can you find them. You wouldn't try to sell a glass of water to a bunch of people in a bar during happy hour or at an office Christmas party. It is not because the value of your product is not worthwhile but that your place is a very poor one to say the least. Now if you were to take that same glass of water and try selling it in death valley at the hottest time of the day do you think that you would have any problem selling it to those people. So you must Research you product.
There is only one secret to becoming wildly successful in Internet Marketing and that is WORK...WORK...WORK. Keep in mind if you follow the above steps there is a very good chance of you becoming successful in this industry. Work is a prerequisite even if you only work 1 or 2 hours a day. Even the idiots that promised you Yachts, Big Cars and Mansions on the Hill, had to work their butts off to meet their results.
Baby Boomers are now entering their retirement years and are looking for ways to supplement their savings in this disastrous economic downturn. If you think that Marketing for Seniors would be something that you would be interested in then do a bit of research on the topic and decide if it is right for you. My wish for you is to become a successful Internet Marketer and to enjoy your retirement with your family and friends. Once again thank you for reading my blog. I will be available to help you over any rough spots along the way.
Phaeton
Thank you Diana, the Internet holds great promise for today's seniors.
I love what you have written and so agree with this, I think the market is perfect for senior people who have so much experience of the world and so much to offer. I am a baby boomer and am so grateful that I know something about the internet and even much later in life i will benefit from this thanks to the connectivity of the internet, by then I will be on my Ipad in logged into my facebook page!!!. Have a great evening.
Thank you for your comment on my article, Diana. There is an open offer on Wealthy Affiliate University's website for anyone wanting to learn how to become an online marketer. It is a complimentary course which teaches the skills required for Internet Marketing. Also included are 2 complimentary websites, No credit card information required. Visit my Facebook page for further info.
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