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affiliate marketing
jot down
conversion rate
personal appeal
answering the question
landing page
Affiliate Marketing Newbie's Landing Page High Conversion
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Affiliate Marketing Newbie\'s Landing Page High Conversion

I was asked on how to write high conversion landing pages in order to make money on the internet. I had to quickly jot down some of the recent information I got on creating landing pages that will get you a good conversion rate in answering the question.

People response to a landing page for various reasons

1. When Your Product is Already Sampled

The best and fastest way to get high conversion on a landing page is to have a product that had already been sampled by your visitors. When products are already sampled or a trial version has been used. Visitors are not influenced by anything on your landing page.

They just go for it. I had a situation where I had to personal appeal to a product owner to please include me in the purchasing list. Work on selling tested goods and services. Other people’s testimonies also help to increase your conversions.

2. Good Mix of Words and ‘Triggers’

Every landing page is expected to be made up of compelling sales points and psychological triggers to make you carry out the required action.

These two components are very important in the content of a landing page. They are to be arranged in a proper mix in order not to be too dull a landing page or too forward as a sales page.

Psychological triggers like 'one time offer', 'limited number', 'guaranteed’, ‘tested and proven' and 'best' mentioned in relationship with a product do compel individuals to carry out a buy transaction.

It is very important that you don’t overstress one over the other. Visitor should not feel they are being ‘forced’ to buy a product. But to sell you need to have a strong compelling message sprinkled with well placed ‘triggers’

3. When Your Product and Services are ‘Hyped-Up’

Another important aspect of a landing page is that it should contain both the hype and the solution to the product being promoted. As much as you are building a hype round the product, you should not forget to talk about the solution being offered by the product and for what target audience.

Most people build so much hype round an object that visitors tend to expect more than can actually be provided. This makes visitors to eventually term the product a relative failure. it is very important that you learn to balance your sells pitch, and also know the essentials of good landing pages

4. Directing to Call to Action Buttons

Landing pages should be seen to 'move' the visitor in the direction of eventually clicking the call to action button. The tune and graphics on a landing page must be directional and purposeful to convince every visitor to carry out the desired action on the landing page.

Usually there must be more than one call to action button on the landing page.

Multiply call to action button depicts urgency and put importance to the action thereby triggering the desired action most of the time.

You should be careful if you are using copywriting, as it might not build a compelling enough landing page due to a poor mix of graphics, words and other psychological triggers.

5. The One Time Offer

Time bound offers gets huge conversion rate always. Always try and put time bound benefits for carrying out a transaction. Prompting visitors to either act fast or lost some benefits in a onetime offer is one of the greatest conversion sale strategies.

Lastly in your squeeze page, let the benefit of joining your mailing list be made, for example if I want to invite visitors to a free online community that I have benefited from greatly. I will let it be known that visitors are going to get some benefits for joining a forum that makes you money. I will then go ahead and list the benefits for all visitors to see.

I have written some of the reasons why individuals can’t resist a landing page. Often times it is a collection of more than one of these reasons, so it is very good to understand how they work and how to apply them. That will be an article for another day

Street Talk

Thanks again, you could also see the two websites I am working on and give me your comments.

  about 9 years ago

wow another good one. I need to know how to do this Thank you

  about 9 years ago
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