When I first heard about this concept, I was sceptical. After all, who would write a report, or create a full product and allow it to be sold by an affiliate for all the commission of one hundred percent? I mean, does that actually make sense? Well, actually, it does. I will explain the reasons for this method and ways you can turn an initial one hundred percent gift to affiliates into a gold mine for yourself so that everyone actually wins. A win-win situation. How often do you get that in business these days?

The way it works is that you create an entry level product. It still needs to be a good quality product and may be a report, a short ebook, or any other product of value. It may even be a life time membership to a particular website you have. It's your call. The idea here is to be creative and if you can, even try to stand out a little from the crowd. This will give you an edge, or a unique selling position.

By doing this, you can then attract affiliates to sell your relatively low-priced, entry level profit, and make one hundred percent commission. This will be a no brainer in that they promote your product and get all the profit, minus the paypal percentage fee. This way, you have an affiliate working for you and for them. Hang on, did we not say they get one hundred percent? Yes, we did. However, this is where it gets good. You can set up what is called a one time upgrade offer. The way it works is as follows:

• Prospect buys the product and affiliate gets all the profit.
• The download page, after payment points to a new page where you offer an upgraded product or one time offer.
• You may either receive the full profit, or split that fifty-fifty with your affiliate.
• In order to get the download of that product, after payment, the prospect must now log their name and email, thus joining your list and you are all in profit.

Can you see the power of this method? It's an absolutely ingenius system that is a true case of all parties winning. You may not always get the second offer taken up, but you are more likely to see sales as you have an army of affiliates promoting for you. Naturally, you need to promote this process to your affiliates to encourage sign ups. You may also modify it a little by having the sign up page after the first purchase and before the download of the first product. It is up to you, but you need to make sure that your payment processor's terms of service are being respected. This is one way to increase the size of your list and to improve your marketing results.

Like most things, it takes a little effort to set up, but will essentially work you in perpetual time as long as you keep promoting and keep the hosting up.