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Squeeze Page And Opt In Box- What Are The Differences Or Are They A Package?
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In online marketing situations, you can use the concept of a squeeze page to collect subscribers and present them with your offer. The way it works is as follows:

Your squeeze page will have a headline and a short description of your offer, with hopefully, an irresistible offer to entice your subscriber to enter their details on a web form or opt in box. Now, in the true example of a squeeze page, there will be no other option available. The reader can either enter their details, so they can progress to the next part of the site, or leave. In this case, you will have only genuinely interested people registering, but you may not have as many viewers staying.

On the other hand, if you provide one other link, as an example, to an article you have written, the rate of people remaining on your site may be a little greater, but you will find the opt in rate will actually reduce, as there are more options or pathways to follow. It is for this reason, that I do two things in my business in relation to opt in forms and squeeze pages. I actually have some pages that are true squeeze pages only, as well as other sites where I have my opt in form on each page of the site, so I can get the best of both worlds.

This way, I am able to super-target some visitors when I send them to my squeeze pages only and when I get other visitors to my general sites, I can also encourage them to sign up on the opt in form on the site. They can also browse around and get the information they are looking for. In some cases, I can reduce my opt in rate this way, but I am getting a slightly broader range of visitors too. There are also tracking tools available to actually help you see and measure the results you are getting. I recommend performing a Google search for these analytical tools, as they are not my specialty.

As you can see from the above explanation, a squeeze page has an opt in box, but you can also place an opt in box on an ordinary page, and use it as part of your general site. I recommend testing the two options, and seeing which one works better for your situation, as each site and offer is different.

Do you want to learn the skills to create & build your list for future business? You can learn to develop an incredible business asset with a good list here.

You can also learn online marketing to improve your conversions and results.


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