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sense tips
outrageous fees
contact marketing
customer satisfaction
personality
science
Advertising My Company In A Unique Way, A Guide
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Recently I have been looking to increase my marketing exposure and connect with my customers in a new and memorable way. Since I work in direct contact marketing one of the ways I came up with was using raised business cards. The look and feel, coupled with the fact that they are rare provides a more memorable and longer lasting experience with the customer that receives it. This of course is based on my own unscientific hypothesis and not actual science... yet.

I ordered a number of raised business cards from an online vendor and mixed them in with my normal business cards. I handed them out at random, and watched carefully to see if I got better responses on the raised business cards vs. The normal flat ones.

What I found was that people that received the raised business card was slightly more likely to call me back. Now I know the sample size was really small, and other factors obviously could have influenced the results, but to me it makes sense.

Tips for Ordering Business Cards Online, Quickly

If you're anything like me, you're extremely impatient. This isn't a bad thing, I feel it's just part of my personality that I cannot change. I'm not overly pushy or arrogant, I simply do not like waiting for things... especially things I have purchased.

As I said, I was recently in the market for raised business cards, and needed them pretty quickly. I checked numerous online sites and found that most companies can print and ship you business cards with realitive speed, but they will charge outrageous fees to expedite your order. I don't know how they can justify this as I believe speed is as important in terms of customer satisfaction as the finished product is.

However, I found one company online that specialized only in the printing of raised business cards. Their standard shipping policy is to ship all orders placed before 3pm eastern time automatically ship next day. No extra fee.

In my opinion, this should be an industry standard... in every industry. When you purchase something, you should receive it... quickly! Finding them online can present a bit of a challenge, but here are some tips on how to sort through which companies can provide quick service at no extra charge:

  • Find review websites - by spending a few minutes Google-ing I was able to find an internet resource that reviewed business card websites. They listed them each broken down by various categories and included shipping times. I was easily able to compare the different shipment times with the pricing that each one offered. This made my choice extremely easy.
  • Do your own research - don't always trust review sites, as they may be provided incentives to push certain products or companies. In my opinion, it's best to do your own research once you've found a company that you want to do business with. Check the Better Business Bureau for listings, and see if you can find other blogs or forum posts from people that have ordered from that business in the past.

One great tip for finding information about ordering business cards online as well as information about unique and professional business cards, is to use Google to the best of your ability by utilizing the sort feature to on the left hand-side to find blog posts and forum posts to look at the active discussions. This is a great litmus test of people that have been involved with the company you have chosen. This can make all the difference!


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