This Article is About
providing useful information
churches schools
marketing strategy
interesting things
mailboxes
email addresses
subscribers
Video Newsletters - Triple Your Business
Join 1000's of Authors at StreetArticles Today!

Video Newsletters   -   Triple Your Business

Newsletter is a regularly distributed publication that contains information generally about one main topic that is of interest to subscribers. Clubs, churches, schools, choirs, associations, organizations, businesses, companies and even individuals provide information of interest to their members, clients, employees and friends. Some newsletters are just to provide information to the community, others are generating business by providing useful information and keeping customers up to date.

Businesses build database and collect email addresses of clients who buy subscription to their E-Newsletters that generate business by offering services and products.

We all love newsletters that arrive in our mailboxes on topics we want to read about and offers us a deal. Now, with the improvement of technology paper newsletters are replaced by E-Newsletters. They are a quick way to get information regularly to clients and keep them up to date about news, developments, offers, upcoming events, workshops and they contain information on related organizations and contacts.

I am subscribed to a few E-Newsletters and many are truly informative, attractive in format and allow me to read interesting things about the topic of my interest and help me to make well-informed decisions about services and products I like and use.

Sending newsletters to customers and prospects is a popular marketing strategy. While E-Newsletter, especially a well-designed and colorful one with useful information is a very practical way to deliver news, more and more of us like to watch videos. We are much more likely to buy products that we see on videos. Simply, more information can be delivered about products and services to the customer in a shorter time in a much more personal manner.

Still companies are not exploring the power of video according to the latest researches. On their social media sites very few of them include videos to boost sales and engage customers. They are a little slow to pick up the trend!

Small businesses, especially, adventurous online marketers have already discovered the power of videos and YouTube. Just a few of the newsletters that arrive to my mailbox includes a link to a video.

When I read my E-Newsletter I get quite annoyed that I have to click on a link that takes me away from the newsletter, opens a browser that takes me to a website or to YouTube to view the film. Then I have to get back to my email and continue reading. Sometimes there are 2-3 links like that to view different information in videos. Many times, instead of continue reading the newsletter, I just quit after viewing the video...can't bother getting back and keep switching between email and browser. Unfortunately, they lost me... If the video is embedded in the newsletter or email, they have a much better chance to keep the reader for the entire length of the message and engage the client!

However, there is a solution to produce innovative and professional looking Video Emails and Video Newsletters, even if you are like me, not exactly a computer wizard. Video Newsletter can do everything that a normal E-Newsletter can do plus includes embedded video option as well. All with a ‘one click editing’. Everything you send out from the system is quick, easy, looks absolutely professional and caters for every occasion. It does not download on your computer but opens online. It can be re-sent, forwarded and shared. It is incredibly practical.

You don't need to be a tech wizard to create video emails or video newsletters. Anyone can learn how to use Talk Fusion and quickly put together a professional looking Video Newsletter. Even I, who has limited computer and technological knowledge and skills, was able to figure out how to make my first video newsletter. I have not even used the available manual and video tutorials.

The Video Newsletters that I produce monthly for my music school are a great hit amongst the students and the parents! Who does not like to see themselves or their child playing music? These newsletters travel around the world and get shared on social media with family and friends!

It takes only a few minutes to write a newsletter. You select a template that is suitable for the occasion and the topic of your purpose. There are more than 600 professionally designed, ready-made templates to select from for any occasion. Any of the templates can be changed and customized with a click of a button. You can add your own logo, change the fonts, colors, pictures and replace things from your own computer or from the Library.

Then you can add one or more videos. You have the options of recording your own video on your mobile device and upload it to the Talk Fusion Library. Use the 'Fusion on the Go!' application or the Internet. You can also make a recording within the Video Communication Center. As an alternative, select one of the professionally made videos from the Pro Library!

Once your Video Newsletter looks the way you want it, it is ready to be sent out to individuals or to groups that are listed in your address book. Click send and follow what happens to your newsletter! You get instant notification when the recipient watched the newsletter. You can follow how many times it was shared, viewed, clicked on or if it bounced. Follow the performance of your newsletter and watch your rates on spam monitor. You find that newly sent out newsletter in your library ready to be copied, shared on any platform of social media, emailed, forwarded, changed and sent again. Can’t get better and easier than that! Just watch your stats go through the roof and business grow faster than you can say ‘click play’!

Being a musician I like to start my video emails and newsletters with one of my personal video messages that I record myself. Then select a video or two that are relevant to the topic I am addressing in my newsletter followed by a music video because no video email or newsletter can leave my office without music! To finish, I like to add one of the Talk Fusion Pro videos so others can see what technology I am using, too. There is an option just to become a customer and use the products or even to generate an income while sharing the products with individuals and businesses.

Video is here to stay as a primary communication system. So why not embrace it? Like with everything else, whoever uses the newest technology first, wins business.

Next time I will explain the benefit of building your business through Video Conferencing.

Don't be left behind!

Cheers, Piroska


Street Talk

Anna Ware  

Another fantastic article. I love this and will join as soon as I can.

Reply
  about 9 years ago

Thanks Anna. I love my video emails and newsletters and the parents love getting them as well! Who does not love seeing their kids playing music, or family member celebrating birthday or travel videos? Don't even mention business promotion :) Did you see my article on video emails?

Reply
  about 9 years ago
Anna Ware  

Yes and it was brilliant. I clicked the link straight away and was hooked, I'm going to get that it is so brilliant.

  
  about 9 years ago

I start to have a full marketing approach that is easy, cutting edge and very easy to work with and cheap! I am saving thousands on advertising compared how I used to operate. Wish I knew about these things earlier! :)

Reply
  about 9 years ago
You May Also Like
How To Learn Internet Marketing Online
To anybody wanting to know how to learn internet marketing online, you first should have it clear in your mind exactly what it is. Free yourself from the image of spam, automated e-mails, and general harassment of the public. That is not Internet Marketing. Internet Marketing is basically using tools…
By: Dom Wells in  Internet and Businesses Online  >  Internet Marketing   Nov 26, 2012  
10
  Likes: 21

How to Start A Pressure Washer Business
Have you ever wondered what it would be like to start your own business but may not have or even want to lay out tens of thousands of dollars to do it. Well there is one business you can run right out of your home and with minimal investment and…
By: Kevin Strike - AKA Hawgwild in  Home Based Business   Mar 09, 2012  
1
  Likes: 1

Free SEO
100% working free SEO tips Dear friends in this article we will tell you how you can increase your website rank from your home without investing any money. It is not very difficult. You have to give only some time for that. You can search on internet for free SEO…
By: Bea Ramos in  Business  >  Marketing   Jun 02, 2016  
0
  Likes: 0

Use High Standard Pigment Paste for Your Business
If you need colourant for your business, you should try to find the best providers in the field. Never settle for low quality products when you have the chance to get high quality ones for such good quotes. The pigment paste can be found for very good prices, you will…
By: aby in  Business  >  Marketing   May 28, 2016  
0
  Likes: 0

Find Quality Tinter Services Online
Every business that deal with crayons, paints and other coloring materials needs to make sure they get good color development, in order for their clients to be fully satisfied with their services and products. When searching for dyes and pigments, you should make sure you get them from professionals who…
By: aby in  Business  >  Marketing   May 28, 2016  
0
  Likes: 0

Achieve Great Colouring Results With Pigment Paste
If you work on a project that implies a colouring process, you must be interested in your options for pigment paste and quality stainer. Achieve optimal results with the right painting product! You might be overwhelmed by the wide range of options you get for pigment paste or stainer. The…
By: aby in  Business  >  Marketing   May 28, 2016  
0
  Likes: 0

Distinguish Quality Products for Pigment Dispersion
Whether your industry relies on the usage of pigments or you need an appropriate colourant for your personal project, you need to acquire some tips to help you find the best product available on the market. There are certain aspects you must evaluate when looking for the right colourant. As…
By: aby in  Business  >  Marketing   May 28, 2016  
0
  Likes: 0

Custom Printed Folders
Although the world is going toward the advancement but traditional methods are also used in business and sometime these are more powerful than advance methods. Like in today’s business a lot of paper work is required for different matters like for marketing, dealings, presenting and also for data storing etc.…
By: Adam Smith3 in  Business  >  Marketing   May 28, 2016  
0
  Likes: 0

Delhi Firm Aims to Make Leds Safe for Eyes With Light Diffusers
The leading manufacturer of masterbatches, Alok is looking to step into the LED industry. The Delhi-based firm is aiming to make the LEDs safe to the eyes with its innovative light diffusing products. There is simply no doubt that LED has varied advantages such as energy efficiency, power savings etc.…
By: Nisha Malhotra in  Business  >  Marketing   May 28, 2016  
0
  Likes: 0

Tsmc Mulling Cutting 16/20nm Prices
NXP Semiconductors achieved a 14.2% share of the US$27.4 billion automotive semiconductor market in 2015, four-percentage points ahead of its nearest rivals Infineon and Renesas, according to Strategy Analytics. In 2015, NXP acquired Freescale Semiconductor - both major auto chip suppliers. The combined entity had automotive semiconductor sales of US$3.9…
By: summer2 in  Business  >  Marketing   May 28, 2016  
0
  Likes: 0

Top - 5 Audio Marketing Platforms
You may be thinking that video content is the latest trend in companies’ marketing. However, it is not the only way to get your customers’ attention and create a good base for trust. Audio content can be a strong rival for video, as it has its own advantages. As a…
By: daniel38 in  Business  >  Marketing   May 28, 2016  
0
  Likes: 0

Is Audio Content Marketing Better Than Video? – Let’s Research Your Audience Tastes
Today I want to tell you about how quickly audio marketing becomes popular. Let’s forget about the traditional radio for being awful and disappointing the consumers. The statistics about people, who are driving back home from work alone, working out in the gym or swimming in the pool waiting for…
By: daniel38 in  Business  >  Marketing   May 28, 2016  
0
  Likes: 0

Send Online Gifts to Bangalore With Added Features And Qualities From Giftsbymeeta
We are as the main web gifting entrance, has cool scope of a great many impeccable, best in class, moderate, event, relationship, and area driven gifting stuffs to make your each uncommon event ever important. Chocolates, cakes, sweets, and flowers are constantly delightful as endowments. They are the most vintage…
By: Riya Singh in  Business  >  Marketing   May 23, 2016  
0
  Likes: 0

Reasons Why Brands Should Start Using Audio Marketing
2015 is crazy about video content. Nowadays marketing is all about choosing the right market and finding content creators who will work in a very competitive space and catch the customers’ attention by developing unique content strategies for companies’ brands. But video content is not the only way of getting…
By: daniel38 in  Business  >  Marketing   May 16, 2016  
0
  Likes: 0

Tips for Better Audio Marketing
Whether you want to create a video, podcast or audio advertisement for radio it is necessary to know haw audio quality and volume influences the audience. It is a fact that sounds affects listeners much more deeply than video accompaniment. That is why poor music quality can ruin your presentation.…
By: daniel38 in  Business  >  Marketing   May 16, 2016  
0
  Likes: 0

Article Views: 1709    Report this Article