This Article is About
cell phone number
cell phone numbers
mobile marketing
phone customers
marketing strategy
marketing campaign
mobile application
mobile applications
text messages
Mobile Marketing Strategy: 3 Tips For A Successful Mobile Advertising Campaign
Join 1000's of Authors at StreetArticles Today!

Mobile marketing is becoming a very effective way to get the word out about your products or services. SMS (or) texting makes it very simple to send a message out to lots of cell phone customers in a short period of time. This same technology has made it easy for people to request information about your product or service. All they have to do is text a code to your phone and they have the requested information. However, there are some things you need to do before you run off and start a mobile marketing campaign. The rest of this article gives you some ideas of things you can do to capitalize on this growing trend before it becomes over email marketing.

Collect A Cell Phone Number From Every Website Visitor

Collect cell phone numbers on opt in lists so you can send text messages about special offers. I am quite sure that you are already collecting names and email addresses for your list. While you are doing that, just add a field for a cell phone number. Explain that this is so you can text them special offers. Be sure to ask permission before you start texting these people and make sure that you have an easy way to opt out.

Create Mobile Apps

Mobile applications are all the rage these days. One great way to get people's attention is to create some type of mobile application that is only available at your website. Granted, this does require a bit of technical know how. If you or your employees don't have this expertise, find someone who does and hire them to create your mobile app. It's even better if you can make the application free. That way you'll have people flocking to your site to get this free application. Just make sure they know that by using your application they are agreeing to receive text messages from you in the future. This makes your mobile marketing strategy work similar to your email marketing strategy.

Optimize Your Website For Mobile Devices

This is an important part of your mobile marketing strategy. Many people view websites from their mobile devices when they are on the go. The easiest way to do this is to use a wordpress site because wordpress has a free plugin that makes it super easy to create a mobile friendly site. This plugin is called Wordpress Mobile Pack. You can just go to your wordpress blog (must be hosted on your own domain), go to where you install a plugin and type in wordpress mobile pack. You can install it right from the dashboard by following the instructions.

Include Your Mobile Call To Action On All Forms Of Advertising

Be sure your mobile call to action is on all of your marketing pieces. Once you create a mobile marketing campaign, be sure it is on every marketing piece you create. Put on your business cards "Text keyword to 3524 for a free wallpaper (or whatever your offer is)" to get the attention of the people that get your business cards. Put your mobile call to action on your website, on your letterhead, invoices, in your radio ads-this way people are sure to see your mobile ad and take action.

While the mobile marketing strategy is still a relatively new tactic, it is important for you to take the necessary steps now so you can take advantage of the newness of this technology. Now is the time to get in front of this trend. Don't wait until this has become old hat and people start ignoring the promotional text messages that they get like they ignore commercials on television or radio. Get started on at least one of the things mentioned in this article today for profits tomorrow. You can find out more on my blog at Internet Marketing AK.

Street Talk

No comments present
You May Also Like
How to Find Someone With Just Their Cell Phone Number
Many people nowadays don’t know that it is possible to find relevant information about them just by having their phone number in your possession. With a person’s number you may find out which is their entire name, their most recent address, their relatives names, neighbors, previous addresses that person might…
By: Pedro Sousa in  Communications  >  Mobile Cell Phone   Apr 06, 2013  
  Likes: 51

How to Track A Cell Phone Number In the USA
If you are interested in tracking a cell phone number in the USA there are several methods you can try. First you can try the free method which consists in a search engine search, and for that you can use the most powerful search engine at the moment, Google. You…
By: Pedro Sousa in  Communications  >  Mobile Cell Phone   Apr 06, 2013  
  Likes: 5

Trace A Cell Phone Number Online With A Reverse Phone Service
Is it possible to trace a cell phone number? You may be wondering this for many reasons, and the truth is that you want to see results if you decide to follow through with a search. You don't want to find that the information that you are provided with is…
By: Pedro Sousa in  Communications  >  Mobile Cell Phone   Aug 09, 2012  
  Likes: 1

Find Someone By their Cell Phone Number - 3 Popular Reasons to Check Someone Out!
In this day and age, there are many reasons why you may need to find someone by their cell phone number. There was a time when this would have been impossible but with recent advancements in technology over the years, to find someone by their cell phone number is actually…
By: Craig Dean in  Communications  >  Mobile Cell Phone   May 21, 2011  
  Likes: 8

Find An Address With A Cell Phone Number - Who Keeps Texting Your Partner
If you're anything like Andrea Conniston from Texas then you will have every reason to want to find an address with a cell phone number. Andrea had long suspected her husband of cheating but never really had any evidence to confront him with. Basically, for over the past year, her…
By: Craig Dean in  Communications  >  Mobile Cell Phone   May 18, 2011  
  Likes: 5

Block A Number From Calling
Have you ever broken it off with an ex girlfriend or boyfriend but despite your very clear message to them that it's over, they just don't get the message. They say that breaking up is hard to do but it's made even more difficult when your ex refuse to accept…
By: Craig Dean in  Communications  >  Mobile Cell Phone   May 27, 2011  
  Likes: 2

Using Inverse Phone Number Lookup Services to Find Someone By Cell Phone Number
There are a couple of reasons why people need inverse phone number lookup services. These can be categorized into the following: communication, security, and verification. Some people use the phone lookup services to reconnect with a long lost friend such as the one from childhood or from his junior high.…
By: Pedro Sousa in  Relationships  >  Communication   Apr 12, 2013  
  Likes: 0

How to Get Your Ex Boyfriend to Like You Again - Follow These Tips And Get Him Back In Your Life
A couple of years ago, I had a friend who was constantly talking about her ex boyfriend. Wherever she was in some social talk, she used to say how her ex used to be a nice man who could take her out to great places, enjoy great meals together, and…
By: G.M. Bevan in  Relationships  >  Conflict   Aug 24, 2012  
  Likes: 0

Lookup On A Cell Phone Number
When it comes to finding out information on other people, you might find that technology has truly come full circle. In the past, if someone called you and either pranked you or didn't leave you a message, you had to just accept it and hope they called back. That's no…
By: Pedro Sousa in  Communications  >  Mobile Cell Phone   Mar 18, 2013  
  Likes: 0

Five Reasons to Find Someone’s Name By Cell Phone Number
If you wish to find someone’s name by cell phone number, you should search for websites that own records of information. There are many of them out there and you should just go to a reliable one. In no time, you will be presented with all you need to know.…
By: Pedro Sousa in  Communications   Apr 19, 2013  
  Likes: 1

Use A Cell Phone Number Lookup to Find A Phone Number
Whether you have missed a phone call when you were away from your cell phone doing something or if you were rushing to the phone only to barley miss it, there is still a way that you can find out who was trying to call you. A lot of the…
By: jack1212 in  Communications  >  Mobile Cell Phone   Jan 30, 2012  
  Likes: 1

Find Someone's Name By Cell Phone Number
It happens in the movies all the time, a love struck individual finds a phone number and doesn't know whether or not to call it or not. They then call and they can't figure out who's on the other line so they hang up, and the number just goes away…
By: Pedro Sousa in  Communications   Mar 19, 2013  
  Likes: 3

When To Lookup On A Cell Phone Number
Using a phone number reverse search is actually effective since it has a lot of benefits. One of which is that most companies rely on it in order to look for potential clients. For instance, a call center service representative might have a lot of calls and the line might…
By: Pedro Sousa in  Communications  >  Mobile Cell Phone   Mar 22, 2013  
  Likes: 0

Find A Person With A Cell Phone Number - - Fast And Accurate Results!
A few years agon it would have been a real effort to find a person with their cell phone number but as phones advanced, so did the Internet. Now you can quite easily find a person with a cell phone number because online services have been made available. These are…
By: Craig Dean in  Communications  >  Mobile Cell Phone   May 18, 2011  
  Likes: 3

Find Someone With Cell Phone Number; How One Text Can Catch Your Stalker
Someone has been leaving little gifts at your office so you think it is a coworker who may be your secret admirer. Then there are several gifts that are left in your car in the parking lot while you are out shopping and you think that maybe you were parking…
By: Christy Gee in  Computers and Technology   Dec 10, 2010  
  Likes: 5

Article Views: 2723    Report this Article