L&t Mutual Fund: Piloting The Flight Of Investment
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Imagine a situation where you are traveling through a plane and the pilot is unable to navigate the flight. It is fearsome for the passengers as they have trusted the aviation company and boarded the flight. Travelers put their lives at stake and confide in the staff, that they will ensure on board safety of passengers. This is only possible if the companies follow strict guidelines for appointing the staff of the flight, especially pilots as they are the ones responsible for leading the flight from source to destination. Thus, it is quite necessary to put appropriate people at correct places.

In the same way, investing is a chore that demands a lot of scrutiny as it encompasses the management of your hard-earned money. If the clients are incautious while choosing the correct mutual fund company and scheme in turn, then they would tend to lose their precious time and money as well. Hence, investment scheme is the flight which would take an investor’s money to the zenith whereas an AMC is the company facilitating him/her to choose the correct investment plan.

Larsen & Turbo is one of those companies which finds its origin in the pre-independent India. Company was named after the two Danish founders, Henning Holck-Larsen and Søren Kristian Toubro. Larsen & Turbo initially dealt with the manufacturing of dairy machinery with the help of some Indian financing partners. Eventually, venturing into various other sectors like, realty, IT, engineering, finance, etc., L&T has maintained the same level of expertise across all. The company proceeded towards providing financial services to provide the investors with better investment opportunities over a long time spell. L&T Mutual Fund is one of the top 20 AMCs of the Indian investment industry according to the market capitalization. The term market capitalization signifies the total amount invested in various schemes rendered by an AMC. L&T MF follows an investment process called as GEM meaning Generation of Ideas, Evaluation of companies and Manufacturing and monitoring of portfolios.

Three-dimensional approach for investment

Generation of ideas is the concept of bringing up new and innovative convictions for the clients in order to consistently produce better results. A trait of human behavior depicts the craving for newness. Monotonous schedule disinterests the clients and thus, motivates them to shift in search of something fresh. Hence, L&T Mutual Fund has made innovation an inevitable part of its investment strategy. The clients get to experience concepts which have never been introduced by any other AMC. Therefore, L&T MF has been one of the most consistent companies in term of growth and revolution. Different strategies are followed for the generation of novice ideas. Steps like investors meet (in case of equity), in-house discussions and interaction with the issuers (in case of bonds). This helps in widening the spectrum of idea generation.

Evaluation of companies is the most critical part of the investment process as it determines the future of the money invested by the clients. There are numerous levels which are rigidly followed by L&T Mutual Fund before including it in the portfolio. Every company is tested on parameters like, market capitalization, profitability, balance sheet, management strategies, credibility of the client, etc. After getting filtered through various levels of inspection, the company is tested on the basis of economic viability and the overall presence of the company in the market and the position it holds among the clients.

At the Manufacturing and monitoring level, fund managers tend to select those ideas which have increased potential of creating wealth for the clients. Not every idea is put to action even after passing the rigorous selection criteria. The managers at L&T Mutual Fund analyze the portfolios of each and every scheme regularly so as to provide the best possible option for investment to the clients. Regular monitoring facilitates to eliminate any loopholes if any.

The three step process of the L&T Mutual Fund not only enhances the riches of the clients but at the same time associates with the clients easily.

As discussed above L&T MF takes innovation to be the key factor of keeping it ahead as compared to the other well-established firms. But, at the same time the company believes in having a solid foundation in order to cater the best results for its clients. The commitment level of the company as well as employees plays an important role in maintaining the consistency in investment and growth. Reaching the zenith is not that difficult but sustaining to be at the same position is rather more difficult. Thus, L&T Mutual Fund manages to produce steady results and making it the most preferred AMC by clients.

Invest and multiply your money with an ethical company like L&T MF so that your money’s worth is doubled as you sit back and relax. But, proper monitoring is also required from your side so as to ensure that your money is showing growth along with being invested at the correct places.

Larsen & Turbo has been one of those few businesses that have been initiated in India prior to independence and has managed to be the top performer till date. The financial sector of the company,i.e., L&T mutual fund was initiated to provide the clients an in-house investment mechanism for enhancing their wealth through a variety of schemes rendered by the company. The three step investment process has created a sense of security among the clients regarding the security of their invested sum.


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