This Article is About
search engine optimization
cake walk
business side
full swing
necessary evil
writing process
balancing act
quality content
high quality
Quality Content Vs Search Engine Optimization
Join 1000's of Authors at StreetArticles Today!

Quality Content Vs Search Engine Optimization

Combining high quality content and search engine optimization can seem like a tricky balancing act for new online writers like myself. I can either look at both as a necessary evil or an organic part of the writing process.

I tend to lean toward the latter.

Either way, creating fresh material that adds value to the reader is S.E.O. and S.E.O. is creating fresh material. Like a strong, healthy marriage, it seems, the two shall not part.

Now, I realize all of these facts in my mind, but not in my heart.

In order to write on subjects I’m passionate about, there are times when I have to forget about Google and its algorithms and just write.

Looking up keywords to see if they have low competition but a high amount of searches doesn’t always work for me. I may not gain a lot of readers or a huge following this way, but I believe it’s worth forgoing the business side of S.E.O., sometimes, so that I can just enjoy the act of writing.

With the crackdown of spam and duplicate content sites in full swing, it’s more important than ever to write content for people not just for sites like Google.

To write in such a way that serves an unselfish purpose is challenging at times, but not impossible. Sometimes we can get so caught up with the business side of things, we tend to forget about people and we fail to consider what they’re getting out of reading our content.

I’m not discounting the business side of it, as writing is not a hobby for me. It’s something I enjoy that I’d also like to support myself with one day. But I have to constantly remind myself of why I write and of my motives for writing.

Let’s face it, this job isn’t always a cake walk. Combining interesting prose with S.E.O. is a task that’s easier said than done.

There are times when I can write several articles in a few hours. And then there are those times when writing takes a lot more effort. At that point, I have to take a break from what I’m doing and come back to it later. The last thing I’m thinking about is S.E.O.

My goal is to write aIuthentic prose that will serve to enrich, enlighten, educate, and perhaps even entertain the reader. From my experience so far, I believe those concepts come from the act of continuing to write from my heart. It just seems more genuine that way to me.

Some are born with a natural writing talent, others (like myself) have to learn it over time. The more I practice my skills, the better I’ll become at developing those skills.

Besides, I can’t be the only person passionate about a given subject. There must be other people who feel the same as I do who will resonate with it, regardless if I’ve practiced the business side of writing or not.

I guess what I’m trying to say is, I’m developing my own writing style and I think that’s a good thing. What works for one person may not work for the next but the marriage between quality content and search engine optimization lives on. That’s a good thing, too.

*Update: I recently completed watching a webinar entitled "S.E.O Checklist Cheatsheet". The presentation gave step-by-step instructions on how to create a website from scratch while incorporating S.E.O that will quickly get it ranked in Google. It was an excellent video!

Street Talk

Joan S  

Agree Sonya. I used to worry about keyword density, and repeating the keyword phrase throughout the article. Now I just write, using the keyword phrase at the beginning and at the end of the article. Rely now on LSI. Also write outside of my niche about topics I feel are very important to communicate. Your articles are very natural and interesting. They have a nice flow, good info, and I look forward to reading them.

  about 9 years ago

Sonya, you just described a lot of my feelings about writing articles. Sometimes I, like you, just forget all about it and enjoy the act of writing. Nice thoughts.

  about 9 years ago

Thank you very much, sir, I always appreciate your kind words.

  about 9 years ago
You May Also Like
Is Search Engine Optimization Worth It?
Is search engine optimization really worth it for my business? This is the question that so many business owners have been asking themselves after receiving that sales pitch over the phone or in person. There are several thing that you should find out before hiring anybody to handle the search…
By: J.Roth in  Internet and Businesses Online  >  SEO   Oct 03, 2011  
  Likes: 5

Basic Search Engine Optimization (seo) Techniques Every Blogger Should Know
Today I am going to discuss two basic but very important Search Engine Optimization (SEO) techniques, detailing exactly what to do and how to do it. Like you might have known, there are two basic optimization techniques namely: On-page optimization and Off-page optimization What is on-page optimization and how is…
By: David 2 in  Internet and Businesses Online  >  SEO   Aug 13, 2012  
  Likes: 0

Will Blogging Help My Business
If you have a business you should you create a blog about it? Will it help generate traffic to my site? Fifteen to twenty years ago making money online was not so challenging as it is today. The internet was fairly new to most people who were purchasing their first…
  Likes: 13

How To Work From Anywhere In The World
Being able to work form anywhere is a dream for many people but sadly it is a reality for only very few. With the increase in globalization and the dominance that the internet now has on economy and consumerism around the world it is in fact now easier than ever…
By: Greg Rogers in  Travel and Leisure  >  Destination Tips   Apr 16, 2012  
  Likes: 1

Learn Search Engine Optimization Today
When you are creating a website it is important that you learn search engine optimization to make sure your site gets a bit of popularity. One of the most effective ways to get traffic to your site is the use of keywords in your published web information. When you learn…
By: Chris Evans in  Internet and Businesses Online  >  Traffic Building   Apr 18, 2012  
  Likes: 1

Beginner Friendly Search Engine Optimization
SEO will help you get higher ranks in search engines if the proper keywords have been used. Using keywords that people tend to use in search engines will attract those people to your site. This beginner friendly article on SEO cracks the search engine optimization code and makes it easy…
By: Eric Chestang in  Internet and Businesses Online  >  SEO   Sep 08, 2013  
  Likes: 1

How to Choose the Best Search Engine Optimization Provider to Increase Website Traffic
New business structure calls for new services. Even the best developed e-commerce project can get lost in the boundless Internet spheres without smart promotional actions. Search Engine Optimization became a vital part of an online business visibility which is almost synonym to success. It's hard to determine exactly who pioneered…
By: Yuliya Karnaukh in  Internet and Businesses Online  >  Ecommerce   Jan 18, 2012  
  Likes: 4

Understanding Search Engine Optimization
Affordable SEO Services. It is important to understand what is involved with Search Engine Optimization. With all the information, and misinformation it is easy to get confused with what exactly SEO is. Search Engine Optimization very simply put is a method of getting your site ranked high on Google, Yahoo,…
By: Graeme Cohen in  Internet and Businesses Online  >  SEO   Feb 15, 2012  
  Likes: 2

Is Search Engine Optimization A Dying Industry?
If you were to search for "search engine optimization" on Google Insights for Search at the beginning of the year 2011 you would see that the searches for it in the United States have been slowly going down. This seemed odd to me so I decided to look further into…
By: J.Roth in  Internet and Businesses Online  >  SEO   Oct 13, 2011  
  Likes: 1

Search Engine Optimization Whitehat Tips
Search Engine Optimization is a process through which the level and magnitude of the traffic of a website are improved from search engines through natural search results. It is an active practice for a website, to receive maximum traffic from the search engines. SEO is to do with how search…
By: lee8 in  Internet and Businesses Online  >  SEO   Jul 05, 2012  
  Likes: 2

Why Seo?
A question used by many people and companies looking to increase traffic and conversions onto their websites. Having a pretty website is not enough and therefore understanding, What is SEO and Why do we need SEO is not just a question, it is how we need to operate to survive…
By: seo4dummies in  Internet and Businesses Online  >  SEO   Feb 10, 2012  
  Likes: 1

The Future Of SEO
Search engine optimization or what is commonly referred to as SEO is crucial in online marketing. There are new techniques that are being constantly being created and the old ones being improved upon. Does SEO have a future? Since SEO has so many benefits and most business have been grown…
By: lee8 in  Internet and Businesses Online  >  SEO   Jul 16, 2012  
  Likes: 0

What Beginners Need to Know
Introduction Continuing with another article that is aimed at the new online marketer, you have here some additional information that will help you get orientated in the vast make money online field. This somewhat general information will hopefully give you ideas as to what area of making money online appeals…
  Likes: 2

How Important SEO Is To Your Business
Our goal as Internet Marketers is to get our helpful information seen by potential customers so that we can make a living. As you know people get information in many different ways ,news TV, email, and social networks to name a few. So lets discuss just how important Search Engine…
By: Ronald Colona in  Internet and Businesses Online  >  SEO   Aug 03, 2013  
  Likes: 2

How to Choose A Quality SEO Company for Your Website
If you are a website owner, you must be worried about your website’s popularity. Maybe it has occurred to you that no matter how hard you try, you are never satisfied with your website’s ranking. You may have also hired a Search Engine Optimization (SEO) company to help your website…
By: lee8 in  Internet and Businesses Online  >  SEO   Jul 12, 2012  
  Likes: 0

Article Views: 2131    Report this Article