Turn Youtube Views Into Leads
Join 1000's of Authors at StreetArticles Today!

Since there are thousands of various video creation products out there, you have no excuse not to have a great YouTube channel with lots of views coming in. By considering you already have a YouTube channel that's doing great when it comes to number of views, the next obvious question would be: How can you use those views and turn them into leads?

Well, it seems that if you perform a quick search in an attempt to answer this question, you'll see that the majority of people will recommend that you put a strong CTA or call to action in your video description that leads to your preferred capture method, back on your website. OK, so what do you afterwards? Well, the bad news is that there's no solid advice out there about what you could do next.

The thing is that YouTube does generate a lot of leads for others by placing ads on your content. Given the fact that this is a third party service, there's not much you can do in order to leverage YouTube so that you can generate a lot of leads from your video views. Or can you?

The truth is that there are quite a few steps you can take in order to increase the chances of getting more leads through your videos and about these steps we're going to talk in the paragraphs below.

Optimizing Your YouTube Channel Is Mandatory

Did you know that there are actually lots of goodies you can take advantage of in order to make your YouTube channel a leads magnet? For instance, you could use the description box in YouTube in order to add links to your website, social media accounts, but also your Google + profile. By choosing to do everything you can in order to optimize your YouTube account, you are going to appear more professional and also boost your online presence. Of course, you'll also be able to increase traffic to your product pages, landing pages and so on.

Don't Forget To Also Optimize It

You may think that it's a lot of work to customize your YouTube channel, but it's less than you may imagine it is. You can easily stand out if you consider using a branded background which immediately helps users distinguish you from all other videos on YouTube. For instance, you may want to use a dark neon orange background as thumbnail along with some text and your picture and when browsing videos, users are immediately going to know, just by looking at your thumbnail, that that video is yours.

Optimize Your Video's Descriptive Text

Are you aware of the fact that you can also place linkable URLs in your YouTube video description box? Also, make sure that you do optimize categories for each of your videos, but also your tags and descriptions. Better yet, to increase your online visibility even more (SEO), you should also use relevant KWs as tags within the description box.

Make Your Videos More Interactive

One thing that's really great about YouTube is the fact that you can use it in order to place different types of annotations in your videos, including titles and notes. Also, if you want to encourage others to become your subscribers, then you can also place links in your videos. These links can point to anything, including other videos you have uploaded on your channel. Therefore, be sure to take full advantage of this feature to drive traffic to your video and also encourage subscriptions. However, even though notes are very useful for these purposes, if you abuse them, then you're going to drive your users away, not to mention the fact that you're also going to get a lot of dislikes.

How to Properly Use Annotations

One of the first things you need to know about annotations is the fact that you need to only display a single annotation at a time. Asking your viewers to do more than one thing at a time is not recommended at all. Many YouTube users use annotations in order to increase traffic to their website or direct viewers to complementary videos. The purpose though is the same: to increase traffic to their channel and/or website.

Follow the 10:10 rule

It's recommended that annotations are displayed strictly in the first ten percent of your video or in the last ten percent of it. For instance, if your video is 30 seconds long, then you should display annotations in the first 3 seconds or in the last 3 seconds. However, as the video shortens or lengthens, the amount of time you should display annotations is directly impacted. Combined, annotations are going to be visible throughout 20 percent of the video, which means that the viewer is still going to enjoy your content.

Give a Powerful CTA

At the end of their video, many YouTubers are going to issue a verbal CTA which encourages their viewers to take certain actions. One thing about verbal call to actions is that they're extremely powerful when it comes to helping your channel grow and they can easily convert views into leads. That's because when you tell your viewers to do something, they will most of the times do just that. Following the same 10% rule, this time you should only tell your users to subscribe or take a specific action in the last 10% of your video. If you want to engage them, then you can also ask a question regarding the direction of the channel or things they'd like you to see you do. Don't forget to tell them to subscribe, like and share your channel.

Remember, when you ask your viewers about the things they liked or disliked about your channel or video, you're going to get an honest opinion, so be ready for it. Also, this is a very powerful and also effective market research method that can help you grow and take your channel in the right direction.

For every video you make, your last call to action needs to focus on encouraging users to click your lead generation annotation. By using a verbal command and a visual annotation that offers users a free gift, you're soon going to see a dramatic increase in CPV.

Read more at SEO Experts

Street Talk

No comments present
You May Also Like
Suggest the Best SEO Tool for Optimizing the Ecommerce Websites
Raven tool Raven Tools is a combination of 30 tools in one single platform. These tools are aimed at helping to manage, monitor and improve your search engine positioning, manage your Google advertising, in addition to performing your social media management. There is so much functionality in Raven tools that…
By: lancy in  Internet and Businesses Online  >  SEO   Jun 03, 2016  
  Likes: 1

How to Get Quality SEO Services In Low Cost?
A website can be recognized by the audience if it is well optimized for search engines SEO makes sure a website can be found by the target customer and helps your company to stand out from your competitors. As marketing is very important while launching a new product or service…
By: Nofrillseo in  Internet and Businesses Online  >  SEO   May 30, 2016  
  Likes: 1

How to Boost Your Online Presence With SEO Services?
SEO is the process of improving the visibility of a website in the search engine result pages. SEO is important as the higher you rank in search engines, the more traffic and potential customers get driven to your store. An effective SEO strategy is important for every business to improve…
By: Nofrillseo in  Internet and Businesses Online  >  SEO   May 28, 2016  
  Likes: 1

How to Promote Your Website With Affordable SEO Services?
Search Engine Optimization is a process of website optimization that helps to attains a better ranking on the search engines and attracts organic traffic to the website. The Internet and social media can be used for website promotion. Social networking sites have gained importance as one of the best modes…
By: Nofrillseo in  Internet and Businesses Online  >  SEO   May 24, 2016  
  Likes: 0

How to Appoint the Best SEO Company In India
In the competitive world of today, all the businessmen just want to set business and extra benefits. They are ready to learn new innovative results, and increase the actual net income margin. These days, there are many available solutions marketing techniques to market the merchandise. Still, the best path is…
By: Arneacs in  Internet and Businesses Online  >  SEO   May 23, 2016  
  Likes: 0

Why Every Business Needs SEO Services For Marketing
Search engine optimization is nowadays more important than ever , Every Business needs SEO services for marketing and promotions with the help of complete web solution companies. These companies provide excellent quality of SEO services for businesses and Entrepreneurs like You. It provides good returns on your investment, focusing on…
By: Gajendra Shekhawat in  Internet and Businesses Online  >  SEO   May 23, 2016  
  Likes: 0

How SEO Services Can Boost Your Sales And Revenue Targets
If you want to promote your product or services online in most effective manner, you cannot overlook the importance of SEO services. These services make sure that your website gets optimized so that you can get maximum revenue through increased traffic in least possible time. Increased traffic is linked to…
By: angelsarahjill in  Internet and Businesses Online  >  SEO   May 20, 2016  
  Likes: 0

Get Best Affordable Seo Services Singapore
Singapore is famous worldwide for the cost effective and cheap services in any category. Search Engine Optimization services (SEO services, Singapore) is no exception. SEO Services Singapore is famous for its skill and expertise in the field of SEO services worldwide. The companies who work in SEO services Singapore are…
By: Gajendra Shekhawat in  Internet and Businesses Online  >  SEO   May 20, 2016  
  Likes: 0

Social Signals In Seo - Search Engine Optimization
Social signals in SEO (Search Engine Optimization) affect how your page ranks on google. Having a lot of backlinks to your web pages from authoritative sites was the best way to improve your search engine ranking on Google. Now the best way to improve your page rank on Google is…
By: Natalia Storm in  Internet and Businesses Online  >  SEO   May 20, 2016  
  Likes: 0

Competitive SEO Training From Professional Institute
SEO is a far reaching term and most developing idea due to broadly utilization of IT, and more access over web. Karachi is the center of organizations, most populated and greatest city of Pakistan having the ocean port which makes this city as exchanging center point. In the city like…
By: sara saleem in  Internet and Businesses Online  >  SEO   May 19, 2016  
  Likes: 1

Generate Qualified Traffic With Effective SEO Strategies
SEO is the process of affecting the visibility of a website to get top rank in the search engine result pages. The more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. The website must be optimized for the…
By: Nofrillseo in  Internet and Businesses Online  >  SEO   May 12, 2016  
  Likes: 0

The Future Of Marketing Is Seo!
In order to optimize the website it should be incorporated in the top search engines. This aspect is more significant than ever before as the customers have less time to search for relevant results. The real essence of any website is measured by the number of visitors. Even though not…
By: Netasha Adams in  Internet and Businesses Online  >  SEO   May 04, 2016  
  Likes: 1

You Can Learn Search Engine Optimization
Folks using the Internet are looking for specific information to learn search engine optimization. A browser helps them find this information. When a request is placed in the search bar of a browser, the search engine brings up a list of articles related to the search. The articles come up…
By: John T Jones, Ph.D. in  Internet and Businesses Online  >  SEO   May 02, 2016  
  Likes: 1

Expand Your Business With Guaranteed SEO Services In Sydney
Search Engine Optimization is important for every business to optimize the website. Optimizing the website helps from driving traffic by ranking higher on a search engine, content marketing, improve the website performance. Create a strong online presence on the Internet to build its brand, expand its reach and increase business…
By: Nofrillseo in  Internet and Businesses Online  >  SEO   May 02, 2016  
  Likes: 0

Professional SEO Company Florida
The SEO mechanism has taken the world by storm. With ever increasing number of SEO services, there has been rise in demand for SEO companies. These companies are found everywhere and in every country, city or town. Finding the SEO Company Florida is therefore not a daunting task. This company…
By: Brain Charles in  Internet and Businesses Online  >  SEO   Apr 30, 2016  
  Likes: 0

Article Views: 629    Report this Article