This Article is About
search engine optimization
other search engines
google yahoo
affordable seo services
directory submissions
other search engine
site maps
google
search rankings
search volume
title tags
Understanding Search Engine Optimization
Join 1000's of Authors at StreetArticles Today!

Understanding Search Engine Optimization

Affordable SEO Services.

It is important to understand what is involved with Search Engine Optimization. With all the information, and misinformation it is easy to get confused with what exactly SEO is. Search Engine Optimization very simply put is a method of getting your site ranked high on Google, Yahoo, Bing, and other search engines. Once you achieve high rankings your site will always remain on the first page, and there would not be a need to pay for advertising.

There is so much information out there, and a lot of these techniques can definitely be achieved and learnt on your own, however you also might consider hiring a professional that offers affordable SEO services.

Some of these services and techniques include:

• Web site design and structure. – It is important to have a clear concise website that includes easy reading content, ease of navigation, and a clean well thought out design.

• Keyword discovery and mapping. - Understand what your keywords need to be. Understand what your competition is using, and what the relevance, search volume, and competition is.

• Title Tags and Descriptions. – A key component to being discovered is how your keywords are set up in the title and description of your back end.

• Optimization and Analysis. – Have an understanding of how your own site is optimized by doing a thorough analysis of your own site, and seeing how it compares to you competition.

• Let Google and other search engines know you are there. – Submitting your site to Google and other search engine is important. This can be done by the use of Site Maps, and directory submissions.

• Links. – Linking is such an important factor in high search rankings. There are 3 main types of links: One Way links, or Internal links, where others link to your site. External linking, where you link to other websites that are in your niche or industry, and Two way links, where you link to another site and in response, they link to you.

• Monitoring. – Stay current with what is happening on or around your site. You need to check your Web Statistics, Google analytics, run ranking reports, site analysis, competitive analysis, and continue to add and improve your sites content.

As you can see the above list is a summary of what is and should be used when developing an SEO plan. One thought that I always ask clients, and that people should ask themselves is: Are you able to step away and spend 2-3 hours per day on SEO. If not you might seriously want to consider hiring a company that fits your budget and offers affordable SEO services. Dedicating time to SEO is a very time consuming proposition and should be considered very carefully. When choosing an affordable SEO service, make sure the company does its due diligence and provides you with a web analysis report, and a plan to move you up the Google ladder.

The deciding factor for hiring a SEO company is the time you are willing to dedicate to SEO. Search Engine Optimization according to my definition is immersing yourself in the market, or area of business with a large net that can capture interested clients searching for information.


Street Talk

spook  

i look forward to your articles!

Reply
  about 7 years ago

Nice fresh perspective on SEO optimization Graeme. I think many of us are disapointed with google's latest update!

Reply
  about 7 years ago
You May Also Like
Is Search Engine Optimization Worth It?
Is search engine optimization really worth it for my business? This is the question that so many business owners have been asking themselves after receiving that sales pitch over the phone or in person. There are several thing that you should find out before hiring anybody to handle the search…
By: J.Roth in  Internet and Businesses Online  >  SEO   Oct 03, 2011  
3
  Likes: 5

Basic Search Engine Optimization (seo) Techniques Every Blogger Should Know
Today I am going to discuss two basic but very important Search Engine Optimization (SEO) techniques, detailing exactly what to do and how to do it. Like you might have known, there are two basic optimization techniques namely: On-page optimization and Off-page optimization What is on-page optimization and how is…
By: David 2 in  Internet and Businesses Online  >  SEO   Aug 13, 2012  
1
  Likes: 0

Will Blogging Help My Business
If you have a business you should you create a blog about it? Will it help generate traffic to my site? Fifteen to twenty years ago making money online was not so challenging as it is today. The internet was fairly new to most people who were purchasing their first…
  Likes: 13

How To Work From Anywhere In The World
Being able to work form anywhere is a dream for many people but sadly it is a reality for only very few. With the increase in globalization and the dominance that the internet now has on economy and consumerism around the world it is in fact now easier than ever…
By: Greg Rogers in  Travel and Leisure  >  Destination Tips   Apr 16, 2012  
2
  Likes: 1

Learn Search Engine Optimization Today
When you are creating a website it is important that you learn search engine optimization to make sure your site gets a bit of popularity. One of the most effective ways to get traffic to your site is the use of keywords in your published web information. When you learn…
By: Chris Evans in  Internet and Businesses Online  >  Traffic Building   Apr 18, 2012  
1
  Likes: 1

Beginner Friendly Search Engine Optimization
SEO will help you get higher ranks in search engines if the proper keywords have been used. Using keywords that people tend to use in search engines will attract those people to your site. This beginner friendly article on SEO cracks the search engine optimization code and makes it easy…
By: Eric Chestang in  Internet and Businesses Online  >  SEO   Sep 08, 2013  
0
  Likes: 1

How to Choose the Best Search Engine Optimization Provider to Increase Website Traffic
New business structure calls for new services. Even the best developed e-commerce project can get lost in the boundless Internet spheres without smart promotional actions. Search Engine Optimization became a vital part of an online business visibility which is almost synonym to success. It's hard to determine exactly who pioneered…
By: Yuliya Karnaukh in  Internet and Businesses Online  >  Ecommerce   Jan 18, 2012  
0
  Likes: 4

Is Search Engine Optimization A Dying Industry?
If you were to search for "search engine optimization" on Google Insights for Search at the beginning of the year 2011 you would see that the searches for it in the United States have been slowly going down. This seemed odd to me so I decided to look further into…
By: J.Roth in  Internet and Businesses Online  >  SEO   Oct 13, 2011  
0
  Likes: 1

Search Engine Optimization Whitehat Tips
Search Engine Optimization is a process through which the level and magnitude of the traffic of a website are improved from search engines through natural search results. It is an active practice for a website, to receive maximum traffic from the search engines. SEO is to do with how search…
By: lee8 in  Internet and Businesses Online  >  SEO   Jul 05, 2012  
0
  Likes: 2

Why Seo?
A question used by many people and companies looking to increase traffic and conversions onto their websites. Having a pretty website is not enough and therefore understanding, What is SEO and Why do we need SEO is not just a question, it is how we need to operate to survive…
By: seo4dummies in  Internet and Businesses Online  >  SEO   Feb 10, 2012  
2
  Likes: 1

The Future Of SEO
Search engine optimization or what is commonly referred to as SEO is crucial in online marketing. There are new techniques that are being constantly being created and the old ones being improved upon. Does SEO have a future? Since SEO has so many benefits and most business have been grown…
By: lee8 in  Internet and Businesses Online  >  SEO   Jul 16, 2012  
0
  Likes: 0

Quality Content Vs Search Engine Optimization
Combining high quality content and search engine optimization can seem like a tricky balancing act for new online writers like myself. I can either look at both as a necessary evil or an organic part of the writing process. I tend to lean toward the latter. Either way, creating fresh…
By: S. Gray in  Internet and Businesses Online  >  SEO   Oct 06, 2012  
3
  Likes: 3

What Beginners Need to Know
Introduction Continuing with another article that is aimed at the new online marketer, you have here some additional information that will help you get orientated in the vast make money online field. This somewhat general information will hopefully give you ideas as to what area of making money online appeals…
0
  Likes: 2

How Important SEO Is To Your Business
Our goal as Internet Marketers is to get our helpful information seen by potential customers so that we can make a living. As you know people get information in many different ways ,news TV, email, and social networks to name a few. So lets discuss just how important Search Engine…
By: Ronald Colona in  Internet and Businesses Online  >  SEO   Aug 03, 2013  
0
  Likes: 2

How to Choose A Quality SEO Company for Your Website
If you are a website owner, you must be worried about your website’s popularity. Maybe it has occurred to you that no matter how hard you try, you are never satisfied with your website’s ranking. You may have also hired a Search Engine Optimization (SEO) company to help your website…
By: lee8 in  Internet and Businesses Online  >  SEO   Jul 12, 2012  
0
  Likes: 0

Article Views: 2389    Report this Article