There was a time when consumers would not want to be seen shopping with coupons. It was thought people would look down upon you if you showed up at the store with coupons or food stamps. Not so anymore. Partly due to a struggling economy and the need to save money, everyone is looking to save money any way they can, and coupons are the best way to save money on your everyday purchases.

Couponing is so popular that TV. shows such as “Extreme Couponing” which shows how some people are saving thousands of dollars by using coupons is one of the most popular show on TV. Just recently, the website Coupons Dot Com has raised $200 million dollars from private investors and looking to possibly launch an initial public offering of stock that could value the company to over 1 billion dollars.

Couponing is in style or as Coupons Dot Com CEO Steven Boal says “Frugal is the new black”. No one is embarrassed to shop with coupons anymore. People are looking for coupons for almost every item they are looking to buy from small household items to large ticket items such as vacation packages. Not only are consumers scouring the newspapers and mailers, they are increasingly hunting for coupons online.

The Internet is often a gold mine of coupon offers on just about any items you may shop for. The best thing about finding coupons online is that it is printable and you can print out what you need without having to dig through the garbage or dumpster.

You will be surprised at what kind of coupons you can find online. Make your regular weekly shopping list, but before you head out to the store, do a quick Google search for coupons for the items you will be shopping for. Last week I was pleasantly surprised to find printable Cascade coupons available. I shop for Cascade dish washing detergent every week so finding coupons for this item can save me a lot of money over a year. Once you have the coupons you need for your shopping trip, double check to make sure they are still valid. Put them in an envelope before you leave for the store so you will not lose them and it makes it easier for everyone when you check out with your items.

If you do a little work before shopping, you will soon find that coupons can be found for almost anything you normally shop for. Just as I found Cascade coupons, you can easily find coupons for anything in your shopping cart and you will see that the savings will soon add up to a substantial amount.