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Small Business Marketing In Malaga
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I have been advising people about their small business marketing in Malaga for a number of years. One aspect that has stood out is that most people do not know the value of writing articles like this one. The princples outlined here apply not just to my area or any one business. They apply to all types of business and anywhere across the world.

Article writing is the mainstay of a lot of online businesses in the internet marketing world. It works like a charm for local internet marketing. yet it almost seems to be a secret among people running an ordinary offline business. However if you ask a business owner to write an article about their business they suddenly clam up. It as if I had asked them to fly to the moon on a broomstick!

I do understand this reaction and as a result I end up interviewing the business owner. From this write I the articles myself. But it is not impossible for you to do this for your business. If you are reading this then I can only assume you know how to use a computer. If that is so you are halfway there. You only need to concentrate your mind and jot down some notes on a certain area of your business and work it up into an article.

You can write it as if you were telling some new acquaintance about what you do or what your business does. It really is that simple to get to the next step. Once you have your article written you will need to keyword it. Hmmm, what is that.? This is where it does become a little tricky.

Let me give you an example. One small business marketing project I undertook was for a man who builds hand made manifolds for classic sports cars and Bugatti in particular. Now this is a very specialist business and his products sell worldwide. If you go to Google you will find he dominates the page for his keywords which include Bugatti manifolds and handmade manifolds, hand built manifolds and brookland silencers.

For this and other small business marketing in Malaga, I repeat a phrase that is relevant to the business within the article a few times. That attracts the search engine spiders to the article. Anyone looking for that term will then find the article just like you found this one. From there they can find your website easily. There are also two other great benefits to writing articles for your business.

One is that it gives those all important backilinks to your website which pushes it up in the search engine rankings. The other one is that the more spaces you occupy on the first page of Google with your articles the less room there is for your competition. Obviously this gives you something of an advantage over your competition wouldn't you say?

As more people see the benefit of article writing, you don't want to get left behind, so get writing! This is a very important aspect of your small business marketing campaign.


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nice piece

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  about 5 years ago
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