This Article is About
facebook
matter what type
fan pages
fan page
social networks
business online
different things
new approach
hype
statistics
marketing
traffic
Valuable Tips For Using Facebook To Promote Your Business
Join 1000's of Authors at StreetArticles Today!

There are quite a few different things that you can do to build your business online and using Facebook is just one of them. It won't matter what type of business you are running--as long as you are trying to get noticed more and need a new approach for your marketing, Facebook is your best option. But how do you actually use Facebook to grow your company?

Create a Fan Page: It’s surprising how many businesses are Facebook are struggling to grow their connections, without even creating a fan page! It’s really important that you understand the significance of having your own page on Facebook, because it offers much more than what you get from a regular profile. Fan pages have no limits in terms of numbers; they offer up statistics for the activity of the people who fan you and they show you whether you are getting a fair return for the investment of your time. It's important to put forth a real effort to build your fan page after you've created it. It is going to take some time for people to start "fanning" you but that time will pay off in the end.

Facebook is Not a Place to Sell -Social networks are not good places to do direct selling to your contacts. Instead, you use the social network to drive targeted traffic to your website or blog. You don't want to send your prospects to a hype filled sales page; it's better to have a landing page that warms them up to your offer. Remember, the people in your network are your "friends", and friends don't like being sold - they want to be recommended. So if you really want Facebook to work for your business then don't sell, but recommend. You can inform people about your website or products, but you have to be subtle about it.

Facebook gives you the opportunity to create a custom or vanity url for your page, and you can use your primary keyword for this purpose. This makes your page better optimized, as an url with your keyword in it will tend to rank more highly. Your Facebook page will also be easier to promote this way, as the url will tell people right away what its topic is. So make effective use of the vanity url to get the best results as it helps you create your own brand. Don't Send Out a Huge Number of Friend Requests: You have to be careful when requesting friends on Facebook, as you could be considered a spammer otherwise. While you're trying to expand your list of contacts, you should do so in a gradual, natural looking manner. You don't want to risk losing your Facebook account because of violating their policies.

In summary, Facebook grows every day and if you want your business to reach its full potential, you need to use the social network to help you with your goals. If you haven’t used Facebook for your business before, now’s the time, because the Internet is no longer in the infancy stage and Facebook is the new mantra.


Street Talk

No comments present
You May Also Like
How to Use Facebook In China
I know, for Westerner in China not being able to access your Facebook account basically cripples your ability to keep in touch with the outside world. I personally think this has some very interesting implications about how western social networking is taking over our ways of communication - but that's…
By: Rodders Gillam in  News and Society  >  International   Apr 08, 2012  
3
  Likes: 53

No Facebook In China
As a warning to all Facebook members (is there anyone who doesn't have a Facebook account?) that are coming to China - there is no Facebook in China. It's strange for me to think that there is still a world out there that has free access to Facebook. I've been…
By: Rodders Gillam in  News and Society  >  International   May 24, 2011  
0
  Likes: 1

Your Trove Stealing Facebook From Itself
Earlier this week, the Social Media titan, Facebook announced Graph Search (the Beta version). The update is an extension to the search option on the portal. Currently, we are open to search only the likes, photos, and limited data. But, this option views to enhance our search experience with an…
By: intelgain34 in  Computers and Technology  >  Personal Tech   Jan 28, 2013  
0
  Likes: 0

Access Facebook In Vietnam on Mac
Being able to access Facebook in Vietnam on Mac is really no different than other computer operating systems. In the past, Macs and Windows PCs were a lot more different than today. By different, I mean that it was a major pain to get anything for Mac. Tech support, games,…
By: Rodders Gillam in  News and Society  >  International   Apr 08, 2012  
0
  Likes: 1

Proxy for Facebook In China
As a promoter for various proxies for Facebook in China, I've seen a lot of statistics over the years about who signs up for these types of services. One thing that might surprise you, is that the majority of people signing up for a proxy for Facebook in China are…
By: Rodders Gillam in  Computers and Technology   Apr 11, 2012  
0
  Likes: 5

Should You Delete Your Ex On Facebook After The Break Up?
The Ins And Outs Of Remaining Friends With Your Ex On Facebook When the relationship concludes, a question you may be asking yourself is what should your next step be. Should you delete your ex on Facebook? You may be asking yourself if you should completely cut your ex off…
By: Isabella Rose in  Relationships  >  Reconnecting   Aug 31, 2012  
0
  Likes: 5

Should I Delete Him From Facebook After The Breakup?
Breakups used to be a lot simpler than they are today. Although the process has always been heartbreaking and difficult to cope with, the advances in social media sites like Facebook have made breaking up even harder to process. It's harder than ever to just leave your ex behind you.…
By: Charlotte Jane in  Relationships  >  Conflict   Jul 26, 2012  
0
  Likes: 0

Get on Facebook In China And Grow Your Business
As a business owner I know how important it is to get on Facebook in China. Facebook, and social networking in general hasn't quite had the same effect on the Internet and businesses IRL. Business in China is still very much a "family and friends" deal, and advertising is very…
0
  Likes: 0

Deleting Your Ex On Facebook After The Break Up - Should I?
When you first break up with someone, it is normal to be completely confused about where to turn, what to say and how to act. This is compounded by the fact that you have to work out the many intricacies of Facebook too. What do you do? Should you delete…
By: Charlotte Jane in  Relationships  >  Conflict   Aug 30, 2012  
0
  Likes: 4

Access Facebook In Vietnam
With an updated Internet restriction policy in Vietnam, the demand to access Facebook in Vietnam has grown exponentially in the last few month. In previous years, the Facebook blocked in Vietnam was just an annoyance, something that didn't stop you from getting on your Facebook account, but just made it…
By: Rodders Gillam in  News and Society  >  International   Apr 08, 2012  
0
  Likes: 5

Facebook In China
Rumors are starting to fly about Facebook in China, on both Western and Chinese Internet space. However, as an American in China, I find the idea of Facebook in China laughable. Not that kind of "ha ha" funny, but in the kid of way that you laugh at a kid…
By: Rodders Gillam in  News and Society  >  International   Apr 11, 2012  
0
  Likes: 1

How Your Cat, Facebook And Twitter Fit Into the Online World
Cat? Facebook? Not words that you would usually string together in one sentence or phrase not so long ago, but nowadays it is a pretty much accepted that in the online world things have changed and changed in a big way. This revolution in social interaction has resulted in one…
By: Roger B Shann in  Pets  >  Cats   Jul 15, 2011  
7
  Likes: 3

How to Access Facebook In Vietnam
Being able to access Facebook in China is getting to be a bit of an issue these days. Sure there are lots of solutions available on the various blogs and advertising sites, but it's hard to find out what really works. One thing you have to deal with is sifting…
By: Rodders Gillam in  Computers and Technology  >  Personal Tech   Apr 08, 2012  
0
  Likes: 0

Reliving Your History Through the New Facebook Timeline
I am sure by now most of you social networking lovers have heard of the newest change on Facebook coming out in just weeks according to it's founder Mark Zuckerberg, Timeline. In the article above the author mentions the show "This is Your Life." Well unfortunately I am old enough…
By: April Colon in  Internet and Businesses Online  >  Social Networking   Oct 18, 2011  
0
  Likes: 0

Explode Your Facebook Likes In 9 Simple Steps
Do you salivate at the mouth thinking of all the people on Facebook who are so close, yet so beyond your reach? Do you see others with thousands of likes to their fanpage and wish you knew how to get facebook likes too? Over the past couple of days I've…
By: Karri Hull in  Internet and Businesses Online  >  Internet Marketing   May 20, 2012  
0
  Likes: 1

Article Views: 1738    Report this Article