This Article is About
email signatures
social circles
simple answer
fan pages
job opportunity
personal website
Where Should You Position Social Media Buttons
Join 1000's of Authors at StreetArticles Today!

Where Should You Position Social Media Buttons

Many times I'm asked where on a company or personal website should social media “share, like, and/or tweet” buttons be located or positioned for best results.

The simple answer is… “on any pages that contain content you would like your visitors to share with their social media network contacts”.

However, that answer usually doesn't go too far or not enough. So, in order to answer it correctly let’s take a step back.

There are two types of social buttons…

  1. Those that allow visitors to join your social channels (follow us, fan pages, etc.)
  2. Those that allow visitors to share or tweet your content with their social circles on their channels

Now that we're on the same page on the social button types, the next section will start following in place and will have you reconsider placing buttons on all your website's pages by default.

That being said, you'll now probably agree that #1 makes more sense on your homepage or throughout your site in the footer. If you still don't agree, "when was the last time you shared a websites homepage"?

Basically social share buttons (#1 above) probably make more sense being positioned in a not so dominate place on your website (i.e. footer, thank you pages, email signatures, etc.)

Now let's look at the social buttons (type #2). And if you remember the simple answer, “on any pages that contain content you would like your visitors to share with their social media network contacts” these types of buttons should appear only on those pages that make sense to share.

These could include...

  • white papers or case study pages
  • webinar sign-up pages
  • career or job opportunity pages
  • press releases
  • videos or slide shows
  • blog articles
  • etc...

Therefore, instead of taking the common approach of automatically posting social share buttons on every page of your website... step back and ask yourself if you would share this content with your "trusted" social network. Is the content on the page or the offer valuable enough to the visitor (emotionally, financially, intellectually, etc.) that they feel others in their network would also benefit from your information.

Bottom line... it is sometimes better to not include the option of "share" or "tweet" than just to have one there for the sake of having one there. Believe me your first of all be disappointed because no one is sharing your content and secondly, as search engines start measuring your website's ranking position based on visitor's social engagement these pages you might just be unintentionally giving them something to use against you?

Street Talk

No comments present
You May Also Like
How to Get Organic Facebook Fans Today
Every Facebook fan page owner want fans that will make them money and grow their business. But not every Facebook fan page owner knows how to get organic Facebook fans. How do you get organic fans anyway? What makes having organic Fans worth more and meaningful than just anyone they…
By: Saytue Saye1 in  Internet and Businesses Online  >  Social Media   Oct 13, 2011  
  Likes: 3

When Will Google Plus Be Available to Teenagers?
If you’re somebody who’s been trying to figure out the question - when will google plus be available to teenagers, it’s already happened. As of 1/26/2012, Google has officially created a Google + social community built for teenagers. If you are a mom, dad, or somebody who knows many teenagers…
By: Hiram Cooper in  News and Society  >  International   Jan 30, 2012  
  Likes: 13

Kim Kardashian Wedding And How to Get A Girl Like Her
I'm sure you've heard of the Kim Kardashian Wedding that's happening right now and you must be wondering to yourself what kind of a hot shot you have to be to able to get a hot girl like that. Now this might be true for the part of her that's…
By: Peter F. Rosen in  Relationships  >  Dating   Aug 22, 2011  
  Likes: 1

How Do I Deal With Loneliness After A Breakup?
The thing most people don't count on after a breakup – especially in relationships that have been going on for several years – is the loneliness that follows breakups. More and more often you find that your social interactions are based on a circle of friends that you've created together.…
By: T Dub Jackson in  Relationships  >  Conflict   Mar 21, 2011  
  Likes: 9

How To Get Your Ex Back - Follow These Steps
When someone breaks up with you, it is a horrible sense of loss. The rejection and overwhelming feelings of hurt and anguish are unmistakable, and in the moment it's incredibly difficult to picture a future that does not include your recent ex. You may not have to. There are ways…
By: Isabella Rose in  Relationships  >  Reconnecting   Nov 10, 2012  
  Likes: 1

Is Eczema Linked To Cancer? Natural Eczema Treatment Discussed
Why do a great number of people say that the importance of natural treatment for eczema has increased more than ever before? Those who have experienced the sufferings attached with eczema have got a logical explanation for this... What is the relationship between eczema and cancer? Several medical experts will…
By: Air Force Mike in  Health and Fitness  >  Diseases   Mar 07, 2012  
  Likes: 4

5 Powerful Steps To Increase Your Self - Esteem
How you feel about yourself is probably more important than you think. Do you really even know how you feel about yourself? Believe it or not, lack of self-esteem is a major problem in our society. There may be a lot of shiny red apples smiling on the outside, but…
By: Jon Eborn in  Self Improvement  >  Coaching   Sep 13, 2013  
  Likes: 0

Great Home Essentials - overcoming Physically Challenges at Home
One of my best friends in high school was physically challenged. His right leg was weaker than the left leg and he had to keep tilting over to the side and support his leg whenever he moves. He moves (walks) in a jumpy kind of way. He had no brace…
By: Andrew Francis in  Home and Family   Jun 03, 2013  
  Likes: 2

When Do You Realize Hes Not Coming Back?
You've held out hopes that he'll decide to miss you or just call you out of the blue for months now. You've sat by the phone on pins and needles, hating yourself every minute of it, waiting for it to ring and praying it will be him this time. You've…
By: T Dub Jackson in  Relationships  >  Conflict   Mar 27, 2011  
  Likes: 6

Watch the American Version Of Netflix In Moldova
Have you ever tried to use Netflix in Moldova? The simple answer is that you can't, at least not through normal methods. This means that you are left downloading illegal versions of movies or looking for local streaming sites, which quite simply are not up to par. There is a…
By: Sunny Walters in  Computers and Technology   Jun 25, 2012  
  Likes: 1

Importance Business Using Social Media
Social media marketing is a phenomenon that both small and large companies cannot afford to ignore. This is partly because social media sites such as Facebook and Twitter play a huge role in the search engine results, as more and more people perform various tasks on social media. The more…
By: Melissakent in  Internet and Businesses Online  >  Social Media   May 28, 2016  
  Likes: 0

How to Measure Your Social Media Platforms
Social media measurement is very important for businesses. Using the services of Crowdbabble will help businesses measure their social media platforms across the board. The social media measurement will let you analyze the social media platform’s engagement and follower growth. Introduction Measuring social media is becoming an important aspect to…
By: Gary Holden in  Internet and Businesses Online  >  Social Media   May 28, 2016  
  Likes: 0

How Social Media Can Impact The Marketing Trends?
Social networking sites are used by the public to stay connected and get useful information. These platforms give marketing opportunities in building brand visibility over the web. How your website rank on the search engine influences and outs a great impact on your customer. This helps in lead acquisition and…
By: Tyche Infotech in  Internet and Businesses Online  >  Social Media   May 16, 2016  
  Likes: 0

Facebook Analytics on Crowdbabble
Analytics is all about the discovery, interpretation and communication of meaningful patterns in data; Facebook analytics is about the patterns of data specifically on Facebook and certain Facebook accounts.Facebook analytics is a very important tool that any brand manager can use to determine how their Facebook page is doing. Likes…
By: Gary Holden in  Internet and Businesses Online  >  Social Media   May 05, 2016  
  Likes: 0

Justin Trudeau’s Success Rate on Twitter
Analytics is all about the discovery, interpretation and communication of meaningful patterns in data; Twitter analytics is about the patterns of data specifically on Twitter and certain Twitter accounts. This is exactly the types of things that Twitter can help to determine for individuals. Canadian Prime Minister Justin Trudeau has…
By: Gary Holden in  Internet and Businesses Online  >  Social Media   Apr 29, 2016  
  Likes: 0

Article Views: 2929    Report this Article