Internet Marketing takes traffic to new levels. Nothing is more valuable than traffic when you're building a home based business. The huge question becomes how do we find traffic? What are people looking for when they're searching the web for answers? How can you drive traffic to your website? Is there a big secret?

Big players pay lots of money for their traffic by advertising with Google and other PPC [pay-per-click] sites. Deep pockets can make a huge difference in your ability to attract more traffic to your website. If you've got the cash, go for it. Don't wait on the freebie players to beat you at your own game when you can buy your way ahead of the pack.

You can have the finest website designer, copywriters, brainpower running your business yet miss the most important link to success as an Internet Marketer. Brick and mortar retail store owners face similar problems until they have a history and build a reputation of success. If no one comes in your door to buy your "stuff" then you'll be out of business quickly. Same goes for the Internet Marketer and his/her customers.

Once you learn how to get traffic to your store or website it's time to excel in customer service and product reliability. Think about the last restaurant where you took your family for dinner. Most of us get ONE chance to prove who we are and the service you can expect. Seldom is there a second chance if the soup is cold or the steak is burned to a crisp when you ordered it rare.

Our marketplace in America and around the world is unforgiving when money changes hands. Unfortunately, the Internet is a scam artists and crooks paradise. Another reality is that even the gurus make promises they never fulfill once your cash is in THEIR coffers. Never believe claims of "we'll do it for you" if you're from the old school of integrity and trust, it apparently means something different today.

The majority of Internet Marketers are honest and provide great service but we want you to beware that you can get scammed. It's like a bad apple in the barrel that takes all the other apples down too. Our goal is to encourage the building of a home based business or a Plan B for financial security in your family.

An honest beginning, quality products, great services that help move our economies to a higher level with new expansions in employment makes sense. All of us are blessed to live in a great country that can return to its roots of fair play and honest dealings in everything we do. Change is needed but it's the "right" changes that will move us forward as the Christian nation we need to be, serving our GOD and Master.