Top 4 Reasons You Should Use Video For Online Marketing
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Top 4 Reasons You Should Use Video For Online Marketing

Today I’m going to share eight reasons why you need to start using video in online marketing and your business. There many reasons why you need to start using video in your online business but I’m going to share eight of the most important ones with you today.

1. Your website will perform better with video

Most visitors only stay on a website for approximately 17 seconds. Do this exercise: Pick a local business category and key this into your search engine. What you typically see in the search resultsare several websites that look different but say basically the same things. There is little or no market differentiation and they are for the most part boring! It’s actually dead simple to keep this from happening with your website. The awesome power of video effortlessly keeps people’s attention for valuable minutes. When they spend more time with you they’ll get to know you better. And when they startto like and trust you, the sales follow.

2. Video enables you to reach thousands or even millions of people without having to gather everyone in a room and present face-to-face.

Being able to share your story on video is the next best thing to actually being there.

3. Video tells your story so that you don’t have to.

You make a video once and people can watch it anytime anywhere as long as they have an internet connection. Instead of having the same conversation over and over again on sales calls or with everyone that calls you up, you can put that story on your website or blog or you tube channel and tell everyone in one fell swoop.

4. Video works for you 24 hours a day, 7 days a week , 365 days a year.

What’s that Tweet or Facebook post that you made two months ago doing for your business today? How about that old magazine ad. If you make a content rich video, optimize it for your target market and post it in the right places all over the web; it will keep working for your business day after day, week after week and perhaps even a few years from now.

5. By creating video, you’re giving yourself a huge amount of credibility.

In our culture,we’re used to associating a person on camera as an expert, someone we need to pay attention to. By creating videos, you’re sending a powerful signal to your audience that you know what you’re talking about.

6. Video inspires people to action much more than text or pictures.

A recent case study conducted by the folks at Marketing Professor showed that Google has approximately a . 58 percent conversion rate and You Tube has around a 4 percent conversion rate. That’s a 691 percent higher conversion rate because video can transfer emotion and tell your story much more effectively, which elicits action on the part of your potential customers.

7. Video is the most valuable content on the internet.

Forrester Research published an exciting stat that reads “an indexed video stands about a 50 times greater chance of ranking on the first page of Google than any given textual page in the index”. That means if I do a video on How to Grow an Organic Garden and someone else writes a blog on the same topic I’m going to get ranked 50 times more easily because Google wants awesome video content right now and they’re putting it on the first page of search results.You can also use video skins for video posts on your own websites to boost engagement fast !

8. Video is the most re-purposable content.

You can take it, turn it into an audio podcast and also a video podcast. Turn it into a transcript and take screenshots from the video and turnit into an article or downloadable PDF or report. You can turn it into DVD or DVD ROM. You can even use it to produce a webinar.

There are so many things you can do with video that makes it valuable So there you have it, eight reasons why you should start using video in your online business today. It delivers something that text and pictures can’t. It delivers credibility, authenticity, authority, value, personality and it’s as close to a human experience as you can possibly get! When setting up an online business there can seem to be a mountain of obstacles to climb - from getting your videos online, to finding the right products to sell and the best customers to buy them. Discover quick, easy and proven online business strategies and excellent tools on official website here !


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