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Video Marketing In 2013
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Video Marketing In 2013

Video marketing is going to be more prominent in the year 2013. Aside from helping the optimization of websites, online videos can become stand alone media to promote products and services. Thus, you should start creating more videos now for your business.

Why Video Marketing Is Expected To Rise In 2013

The attitude of customers is changing as years go by. Before, books and other print ads was the best media. However, radio was invented and audio gained its popularity. Nevertheless, TV came out and “video killed the radio star.” Time passed by and internet also came into being. It affected the use of print, radio, and TV tremendously since a lot of people now rather go to the internet. The game is not over yet though since people like to see more visuals and not just boring texts. This is where online video streaming shines!

Why Online Video Advertising Is Better

TV commercials are very effective in attracting customers. That’s the reason why big companies spend a lot of money just to make advertisements on TV. The good thing is, small business owners don’t have to spend a lot of money to do video advertising. Through online video streaming sites, they can just upload their videos for free and gain more customers.

Where To Advertise Videos Online

Youtube

Youtube is the most popular online video streaming site. Aside from being free, it gains millions of viewers every day. It is actually the second most visited search engine next to Google (it even defeats Yahoo and Bing). In fact, Google owns Youtube so they are supporting it well. You should learn how to maximize the use of Youtube videos in marketing your brand.

Vimeo

Vimeo features professionally made videos but you can also use it for your video marketing. You can create higher quality videos and upload it there for other film makers to see. If you are a film maker, this is a great place for you to showcase your video reels and awesome motion graphic samples.

Dailymotion

Although Dailymotion is not as popular as Youtube and Vimeo, it is still a great place to advertise videos online. You can also use it to push the ranking of your site to by adding some links.

Your Own Sites

Aside from those popular online streaming sites, why not use your own sites, right? If you have a great hosting plan, you can upload your videos directly to your site. Don’t worry though if you just have a simple hosting plan since you can always embed videos from Youtube or Vimeo.

Video marketing in 2013 is expected to rise considerably. Online video marketing is a great help in today's very competitive online marketing industry.


Street Talk

Seems to be the way to go right now. Thanks for the info!

Reply
  about 7 years ago
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