Importance Of Symbol And Representation For A Logo
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Importance Of Symbol And Representation for A Logo

Take an example of symbol of any company and one will discover that there are two characteristics that can be observed by having a close glance at the emblem design. These two main features namely icon and the image are used extensively to design various insignia design.

Every badge of a firm is crafted with a label statement or an industry identification line. This phrase is used to describe the industry to public. If it appears attractive to general people, they can evolve into potential clients of the corporation.

And the next essential thing is the icon of the logo design. That icon can either be used with the label sentence or even without it at various places. These two things are considered most crucial for the entire logo design.

These are explained below:

Industry Identification Line:

The Industry Identification Line is any line that is underneath the logo icon or alongside it. At times it is covered in the logo design itself. The foremost intention of this identification line is to make the logo understandable to the public so that they can recognize the company in a better way and realize the main function or occupation of the company. For example, if a person is only aware of the logo of a company and doesn’t know what it does he will check the tag line and will have an idea of the business.

Representation of the logo:

An icon on the contrary, is just like the Industry Identification Line of a corporation but extremely vital than a tag line, because it can be placed anywhere without the typeface of company name and the identification line. At the same time comprehendible by the public.

The identification level of an icon depends on the value of a business. It's generally premeditated from surveys and other sources.

As illustrated above, these are the two imperative factors that should be considered in an icon design to make it more attuned without the label and typo as well as more conceiving to the people with them. Similar is the case with clothing icon styles which can be comprehended without the tag line because they are usually posted on apparels in the form of brands. Education of icon designs is vital as it uses a tag line to make the people comprehend whether they are publishers, a school or a writing company.

Joel Bohm writes articles on behalf on Robanoff, a well known logo designing company for its world class logo designs.


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