The Three Different Notes Of Your Logo Design
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Just as a melodious song is made up of various set of notes, every company’s logo design is created on three different notes such as the font, icon and the colors. Combining these three different notes helps to sing the story of your business. It basically provides a proper meaning and symbolizes your business and together it allows your brand identity to attract more potential customers.

If these three notes sing differently than it might fail to portray the business message and deviates customers from the business. So, it is important that these three notes should define the purpose of the business and create an opportunity to attract more customers for the business.

Here is the comprehensive explanation of these three different notes that can helps to sing your business message:

Icon

It is basically considered as the first note in the creating the design. This note creates a symbol that provides a visual meaning of the business. They can be either representation icons or abstract icons. Companies use these icons in logo design not only to create a meaning but also for recognition and uniqueness.

Font

It is the second note that is used to create a business name. There are different types of fonts that are being used for the purpose of creating unique business identity. Companies don’t simply use a random font in their identity but has some purpose hidden in it. Different fonts have different meaning and they use it to maintain the uniqueness in the business symbol.

Color Palette

It is the third note that helps to make your logo design more interesting and captivating. With different color palette comes different psychological meaning. So companies are choosier in selecting the colors for their brand identity. Each color gives out different meaning thus a company focuses more on the colors and selects the color that goes with the symbol and communicates the right business message.

You just need to ensure that these three different notes in your logo design are singing the same business message otherwise it will create a wrong impression on the minds of your potential customers and your business might have to face bad reputation in the market.

It is important to remember that all these notes should stand on one single point because it becomes easy to define the business message to the potential customers and your business symbol will have more depth and appealing affect to attract a large number of target audiences.


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