If you are maintaining a business website, the images of the site must be optimized. Optimizing images is very important because the images on the website have to look good as well as they can be indexed by search engines. However, when it comes to image optimization, below process must be followed;

Use quality images

At start, you need to select high quality images for your website. There are many stock photos which can be used for commercial purposes, however, stock photos cannot be used for everything such as product images. It is also recommended that at least one image must be uploaded on every page in order to reinforce the business message effectively.

Use the right type

Every web development company Dubai suggests that the right type of the image must be selected. There are different types of images such as JPEG or PNG which are normally used in websites. Remember, normal images must be saved and uploaded as JPEG whereas logos and graphics must be saved in PNG format. PNG can be converted into JPEG but when JPEG format is converted into PNG, the quality of the image is lost.

Make images web-friendly

The images must be made web-friendly so as to make the website perform well. To keep images web-friendly, keep the right balance between the file size and resolution of the images. Make sure the images are of high resolution because images with high resolution look better but it is also important that the size remains small because large-sized images make the website load slow.

Name images correctly

Mostly, images are not named correctly and people often overlook this issue. Make sure you have correct names for your images files because it will help you improve your SEO.

When it comes to name website images, it is needed to understand the importance. It is very important because when Google scan pages of a website, it reads the text easily but fails to read images if they are not named properly. Images with correct names such as “service-car.jpg” instead of “DSC101.jpg” are helpful and help Google to better scan images.

Add alt text

When uploading images on a website, it is necessary to fill out all the essential information related to the image. Other than the image name, alt text must also be added to the information so that Google can better analyze image.

Besides that, it is also important that the style and size of all the images remains similar in order to maintain the consistency. Above tips are useful in order to optimize web images so that your website performs well. However, in order to have professional assistance from a web development company Dubai, contact Approxen and make your website better to perform well.