This Article is About
web projects
failure rate
disappointment
desire
money
Top 10 Reasons Why Web Projects Fail - Reasons 4 And 5
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Top 10 Reasons Why Web Projects Fail  -  Reasons 4 And 5

Reason #4: Desire to build a site “like no others”

How to fail

The best way to fail is to try to build a website “Like no others”. The first question would be: “has anyone seen such a site?”, most of the time the answer is “No”. It is enough to have a look at some weird sites and realize that they are not as impressive as you could think. If one does not like the weird sites, it's no use assuming that other people will like such.

Case study

A client in the business of selling door locks online needed to build an e-commerce site. Once the design was almost finalized and accepted he requested to build a site intro. The intro was supposed to display a 3D graphics of different objects flying in the greenish light like in the movies about submarines. Just imagine looking to buy a door lock and ending up on the website with the submarine intro…. will this intro make visitors buy the lock there or leave the site immediately?

How to succeed

By no means is it a call to build boring websites all alike. The site has to look nice, professional and the most importantly in line with the business. The visitor has to know right away what this site is all about. If it takes him even 2-3 seconds to figure out the purpose of the website, it is too long. There are tons of other websites just a click away.

Reason #5: Desire to get a fast and cheap website for now until more money appear to build a good one.

How to fail

This kind of approach has 100% failure rate. If the client approaches the business this way, he/she would be better off spending the money on beer and saving the disappointment. This model never works. The website should be done with the full force and effort. Then, and only then there is a chance to succeed. Giving it just a try will definitely bring failure in the long run.

How to succeed

• Get yourself organized;

• Concentrate on this single project;

• Give it 100% effort;

• Dedicate all the resources you have to get this project done;

• Do not think about escape routes;

• Do not think what will happen if you fail, imagine your success;

• Be bold, persistent and confident.

Half of the mistakes are already behind. But there is still a half of them which are better to avoid. It is advisable of course to consult a website development company anytime one has certain questions but being aware of why other web projects fail is a must to avoid failure. When getting down to website development it wouldn't be a good idea to repeat someone's mistakes.


Street Talk

  

I'm already working on the next portion of mistakes, so be ready to discover some other examples of how to fail.

Reply
  about 1 decade ago

Thanks! Yes, some people do have unusual ideas of what attracts people who already made a choice to visit their site.

Reply
  about 1 decade ago
Kyle  

I agree, it is good to be different when it comes to developing a website, but you cannot be different to the point of becoming obscure. There is a reason that certain types of website, fonts, styles, graphics, and layouts have been proven to generate effective results and trying to be different for the sake of being different may hurt your business.

Reply
  about 1 decade ago
Cherry  

Thanks....I think I learned something here, \m./

Reply
  about 1 decade ago

I like the case study ! I have seen some really over the top websites that had nothing to do with the actual niche.

Reply
  about 1 decade ago
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