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Common Mistakes Web Writers Should Avoid
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Writing for the web is easy, yet tricky. You have to come up with attractive content in order to drive traffic on your website. You can be a good web content writer if you know how to write. However, there are some mistakes that even the most professional web writers make. Overcoming these mistakes is easy once you have recognized them. The following are the most common mistakes many web writers make:

-Selling in Articles The articles on your website are supposed to attract customers. Make sure you do not start selling your product in them. Many visitors visit your website because of the quality content on landing page. However, they find it distracting to find links leading to different product advertisements. Try to include useful information on your website. This will itself promote your product. If a reader finds it interesting, he/she will be happy to click on the link at the bottom.   

-Do Not Use Punctuation Excessively In developing web content, do not overuse punctuation. A sentence with more than one comma can turn your reader off. Too much punctuation makes your content unclear and difficult to understand. It is better to start a new sentence if you feel a colon or semi-color should be used to separate a sentence.

-Avoid Starting Sentences With ‘But’ ‘Because’ and ‘Yet’ Many established web writers have been seen making this mistake. If you are challenging a concept in the previous sentence, use ‘however’ to strat a new sentence. Moreover, write a new sentence when following an idea from a previous sentence instead of starting a new paragraph. 

-Avoid Using ‘Also’ Excessively Use this word whenever you think is necessary. However, avoid using it over and over again. If used in repeatedly it may look like a grammatical hiccup. Sooner or later your reader will recognize this mistake and will lose interest.

-Do Not Use Long Sentences A good web content writer avoids using long sentences. For effective content writing, write sentences which are not more than one line. As long sentences usually depict more than one concept which can confuse readers.  

-Use Headings to List Important Points A beefy paragraph is enough to lose your readers. They are complex and cover multiple topics. Readers do not have enough time to read and extract important things out of these paragraphs. Therefore, web writers should use lots of headings to list important points. This will drive more traffic on your webpage.

-Use List Instead Of Paragraphs Many website writers use paragraphs instead of bullets to mention a list. This is a big mistake and looks unattractive. An ideal way to mention lists is either to make points or use bullets.   It is necessary to avoid mistakes in order to become a good web writer. However, it may take time. An idyllic way to avoid such mistakes is to put yourself in the shoes of the reader before you start writing. The reason is when you know what your reader wants, you work more efficiently.

 


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